LiquiLoans - Senior Manager / Assistant Vice President - Institutional Sales

Senior Manager / Assistant Vice President - Institutional Sales (Bonds) Description Institutional Sales (Fixed Income | NCD, ICD, Bonds)

Role Summary :

We are setting up a new vertical focused on Institutional Sales of Fixed Income Products (NCDs, ICDs, Bonds). We are seeking a dynamic sales professional with deep institutional connects, proven experience in fixed income distribution, and the ability to originate, structure, and close large-ticket transactions. The role demands strong relationship-building with banks, NBFCs, mutual funds, treasuries, corporates, and other institutional investors while driving adoption of our fixed-income investment products.

Key Responsibilities :

• Market Development & Strategy
• Establish and grow the Institutional Sales vertical from ground up.
• Identify new business opportunities and drive product penetration across institutional investors.
• Own P&L responsibility for the vertical and ensure YoY growth.
• Institutional Client Acquisition & Relationship Management
• Build and maintain strong relationships with Banks, NBFCs, Mutual Funds, Treasuries, Family Offices, Corporates, and Insurance Companies.
• Drive large-ticket investments in fixed income products (NCDs, ICDs, Bonds).
• Deepen engagement with existing institutional clients to increase wallet share.
• Product Distribution & Sales Execution
• Originate and close debt placements and distribution deals with institutional investors.
• Work closely with product and structuring teams to offer tailor-made solutions.
• Stay updated on regulatory changes (SEBI, RBI, IRDAI guidelines) impacting fixed-income products.
• Stakeholder Collaboration & Team Leadership
• Coordinate with internal stakeholders (Product, Legal, Compliance, Operations) to ensure smooth deal closures.
• Mentor and scale a team of sales professionals over time as the vertical grows.
• Market Intelligence & Reporting
• Track competitor activity, market trends, and pricing benchmarks.
• Prepare and present MIS reports, deal pipelines, and portfolio updates to leadership.

(ref : iimjobs.com)