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Business Analyst - Campaign Management System

Business Analyst - Campaign Management System

Magna HireMumbai
12 days ago
Job description

Job Description :

Function : Data Science and Analysis ? Data Analysis / Business Intelligence

SQL Python Data Analysis PySparkAWS

We're looking for a Business Analyst to join our Data and Analytics team and drive next-gen campaign initiatives.

The role involves building, enhancing, and optimizing campaign flows across data platforms to support business growth.

You'll work closely with stakeholders, leveraging modern data tech stacks to ensure campaigns run seamlessly and deliver measurable impact.

Responsibilities :

  • Design, run, and optimize campaigns across the retail asset / cards domain.
  • Collaborate with business teams to address data issues and provide effective resolutions.
  • Implement monitoring frameworks and campaign rules for better governance.
  • Work with modern data stacks (Cloudera, AWS, Spark, PySpark, Python) for campaign execution.
  • Support ad-hoc campaign analytics and business tracking.

Success in this Role Means :

  • Seamless implementation of campaign management frameworks across business lines.
  • An efficient campaign is built with automation, optimization, and tracking in place.
  • Enabling business growth through data-driven campaign execution.
  • Requirements :

  • 3-5 years of experience in data management, analytics, or campaign execution (Banking domain preferred).
  • Strong understanding of data management practices, data quality frameworks, and data lakes / cloud solutions.
  • Hands-on with Python / PySpark and large-scale data platforms.
  • Problem-solver with the ability to work across teams and manage change.
  • Graduate / Postgraduate in a relevant discipline.
  • Professional certifications (CA or equivalent) are a plus
  • (ref : hirist.tech)

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