Digital Media Planner
beBeeKeywordThane, Maharashtra, India1 day ago
Job descriptionProven experience with creators or brands in fashion, luxury or lifestyle Comfortable reading analytics and turning them into actionable creative ideas
Social Media Role Overview
The role of a social media strategist involves analyzing Instagram insights to track performance, retention graphs and follower vs non-follower engagement. Content strategy includes suggesting optimizations to improve retention and virality across reels, while creative packaging helps script and package content for maximum saves, shares and reach. Trend mapping spot trending formats, sounds and cultural moments in India / UAE relevant to luxury audiences.
Key Performance Indicators (KPIs)
- Consistently hit 100K+ views on viral content
- Scale accounts with engaging content
- Understand the Indian and / or UAE luxury consumer mindset
Required Skills and Qualifications
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Digital Media Planner • Thane, Maharashtra, India
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