Paid Media Specialist - Lead Generation

OneNDF is looking for a Performance Marketing Specialist who has hands-on experience running high-intent lead-generation campaigns specifically for :

Business Loans

Home Loans

Loan Against Property (LAP)

If you understand the lending ecosystem, credit-focused targeting, compliance-safe ad frameworks, and how to scale high-quality leads while maintaining CAC efficiency — we want you.

Key Responsibilities

• Plan, execute & optimise Google Ads and Meta Ads campaigns for loan products.
• Build segmented audiences & custom funnels focused on high-conversion users.
• Track, measure & improve CPL, CAC, and lead quality.
• Create data-driven landing pages and ad creatives to enhance conversion rates.
• Manage budgets, forecasts, A / B tests, and performance reporting.
• Ensure compliance with financial advertising guidelines.

Requirements