Sales Executive — Events & Partnerships

About the job

About KultureKatta (KuKa)

KultureKatta curates intimate, screen-free cultural experiences — workshops, heritage walks, and maker sessions — across art, craft, music, food, history, and more.

We turn curiosity into hands-on community gatherings that connect people, stories, and local culture.

Mission of the Role

Drive event conversions and partnerships — filling seats, nurturing leads, and ensuring every KuKa experience reaches the right audience. You’ll be the friendly, persuasive connector who turns curiosity into commitment.

Key Responsibilities

1️⃣ Lead Generation & CRM Management

• Segment and manage leads from ads, ticketing platforms, and past attendees.
• Maintain Hot / Warm / Cold lead statuses with 100% CRM hygiene.
• Prioritize daily call lists and WhatsApp follow-ups.

2️⃣ Conversion Campaigns (Event-wise)

3️⃣ Partnerships & Outreach

4️⃣ Event-Day Coordination

5️⃣ Post-Event Follow-Up

Success Metrics

✅ Lead → Paid conversion : 12–18%

✅ Call connect rate : ≥35%

✅ Seat-fill targets per event

✅ CRM hygiene : 100% within 24 hrs

✅ Repeat signup rate : 10%+ per month

Tools You’ll Use

📱 WhatsApp Business / Call Dialer

📊 Google Sheets / CRM Dashboard

🎟️ Ticketing dashboards (BookMyShow, District, etc.)

📅 Google Calendar / Email Templates

Must-Haves

Nice-to-Have

Work Mode & Hours

Hybrid role based in Pune — mix of remote coordination and on-ground event presence.

Typical schedule : Mon–Sat | ~48 hrs / week , with weekend event coverage as needed.

Growth & Perks

🚀 Grow into City Sales Manager / Business Development Lead roles

🎟️ Free access to KuKa events for learning & networking

🧠 Mentorship on community-building and creative sales

🤝 Direct collaboration with the Founder & Marketing Team

Compliance & Etiquette

📵 Contact only opt-in leads; respect DND & quiet hours.

💬 Use approved scripts and transparent pricing.

🗂️ Log every interaction in CRM daily.