Key Responsibilities
- Develop and implement digital marketing campaigns across multiple channels including SEO, SEM, social media, email, and display advertising.
- Manage and optimize paid campaigns on Google Ads, LinkedIn, Meta, and other digital platforms.
- Collaborate with internal teams to create engaging content for digital assets such as blogs, case studies, and landing pages.
- Monitor and analyze campaign performance metrics using analytics tools like Google Analytics and SEMrush.
- Drive marketing automation and lead nurturing strategies through CRM and email tools.
- Oversee website optimization and ensure consistent brand messaging across all digital channels.
- Research market trends, competitor activities, and customer insights to refine marketing strategies.
- Manage digital marketing budgets, vendor relationships, and ROI reporting.
Skills Required
Social Media Marketing, display advertising , Google Analytics, Analytical, Brand Awareness