DENTSU - Senior Business Analyst - Paid Social Campaign

Description : The purpose of this role is to assist with the planning, reviewing and optimisation of Paid Social campaigns whilst supporting the team in reporting and managing client accounts.

Job Description :

• Maintain day-to-day client contact for SEM Campaign execution.
• Responsible for understanding client goals and agency deliverables.
• Responsible for contributing ideas to grow the client's business.
• Format and prepare weekly search reports for clients.
• Reports would be in the form of tables, graphs, summaries, and slides, illustrating data graphically and translating complex findings into written text.
• Tracks, analyses and summarizes program results and progress.
• Provides clients with budget updates.
• Help prepare and research needed materials for client presentations and engagements.
• Conduct research and fact-finding for reports, presentations and articles.
• Perform keyword research and basic analysis.
• Monitor progress of campaigns using various reporting tools.
• Be able to clearly convey and explain search engine best practices to company associates and to clients.
• Training subordinates with goal to make each member self-efficient and execute independently.
• Proactively reviews and manages client data to ensure optimal performance on all campaigns.
• Tracks and reports on campaign results, gathers data analysis and participates in weekly calls.
• Generates campaign reports and is responsible for pacing, QA and trafficking.
• Provides initial insights on campaign trends to executives and & Requirements :
• A Graduate / PG / MBA in Digital Marketing or equivalent with at least 1-2 years ops experience implementing and supporting search marketing activities.
• Detail-oriented with excellent verbal, written, and visual communication and interpersonal skills for a variety of audiences.
• Enthusiasm for and ability in synthesizing large amounts of information and identifying key findings.
• Team building skills along with deliverables.
• Have strong project management skills including demonstrated ability to think end-to-end, manage long-term projects and manage multiple projects simultaneously.
• Have excellent problem-solving and a logical, analytical skilled approach while interpreting the numbers and an impeccable business judgment.

Location : India, Maharashtra, Pune, Baner, Amar Madhuban Tech Park.

Brand : Sokrati.

Time Type : Full time.

Contract Type : Permanent.

(ref : iimjobs.com)