About Us
Mosaic Wellness is building digital-first health brands that serve as modern wellness coaches for elective health concerns — all driven by one mission : to help Indians lead more fulfilling lives surrounded by wellness and grace. We are currently building and growing - Man Matters, Be Bodywise and Little Joys
Little Joys , started in May 2022, is an online health platform for kids, helping 1M+ parents every year solve for their child's physical, mental and emotional development by offering age-appropriate solutions for nutrition, immunity, brain health, bone health, personal hygiene and behavioural development with access to expert doctors and nutritionists.
Job summary :
You will build and grow business with customer love at the centre for Little Joys . Own the proposition, launch pipelines & retention levers. Translate customer insight into product, messaging and experience that drives high NPS, strong repeat and long-term value.
Key responsibilities :
Customer obsession & insight
- Maintain a deep, up-to-date understanding of consumer behaviour, triggers, barriers and trends.
- Translate insight into product and communication propositions that create emotional trust and customer love.
- Champion a consumer-first mindset across product, marketing and operations.
Customer experience & NPS
Design and run initiatives that measurably improve NPS and repeat rates.Identify and fix experience breakpoints (onboarding, first-use, delivery, support, subscription flows).Implement rapid-learning loops : triage low NPS feedback, run root-cause analysis, prioritise fixes, measure impact.Growth & product portfolio
Optimise funnels for acquisition & retention with a customer-first lens.Collaborate with internal teams and external partners to develop compelling ad creatives and messaging.Convert insights into a repeatable, high‑hit‑rate product pipeline with high customer loveDefine launch pipeline and gtm for new products. Responsible for execution of gtm from pre-launch to pmf scale in collaboration with cross functional teamsCross-functional delivery & culture
Work closely with Sales, Marketing, Product, CX, Ops and Supply to translate customer insight into briefs, product changes and operational fixes.Build tools, dashboards and reporting that make customer health visible and actionable across the org.Performance & continuous improvement
Prioritise initiatives using impact-on-NPS / retention and ROI. Scale what improves customer love and commercial returns.Stay current on category & market trends and competitor customer experiences; bring best practices that raise the bar.Qualifications & expectations
2 years of relevant experience in D2C / e-commerce (category & brand building preferred )Deep consumer-first thinking — you convert insight into clear commercial actions and emotionally resonant narratives.Strong analytical skills; comfortable with data, dashboards and experimentation.Bias for action : results-oriented, ownership mindset, able to operate in ambiguity and move fast.Excellent stakeholder communication — you can present clearly and drive cross-team alignment.Skills Required
experimentation