Lead Manager - Sales - IT
ClifyXMumbai, India3 days ago
Job descriptionExecute structured outreach campaigns using digital channels such as email sequences, LinkedIn engagement, ABM initiatives, webinars, and strategic content distribution. Create compelling messaging aligned with analytics use cases (BI modernization, data engineering, AI / ML, etc. Convert early-stage interest into qualified sales conversations through personalized, value-led communication. Qualify leads based on business needs, readiness, buying authority, and potential project scope. Manage structured nurturing workflows to keep prospects engaged through tailored insights, solution briefs, and consultative communication. Drive qualified opportunities into deeper discovery, proposal, and deal structuring stages. Build strong relationships with decision-makers and influencers across enterprise accounts. Understand the clients data analytics challenges and position our solutions as strategic enablers. Serve as a trusted advisor, collaborating with pre-sales and delivery teams to define solution pathways. Work alongside Marketing to optimize funnels, refine ICPs, and improve inbound lead quality. Coordinate with Product and Delivery teams to create proposals, solution blueprints, and commercial constructs. Provide structured feedback to enhance market positioning and campaign effectiveness. Maintain a highly accurate sales pipeline within CRM systems (Salesforce, HubSpot, Zoho, etc. Track lead progression, engagement metrics, deal stages, and forecast health. Ensure consistent follow-up discipline and adherence to sales processes. Stay updated on evolving trends in analytics, cloud platforms, AI / ML, and big data ecosystems. Analyze competitive landscapes to sharpen differentiation and GTM strategies. Identify underserved markets, partnership opportunities, and emerging demand clusters. Review campaign performance, prospect engagement data, and funnel analytics. Enhance outreach frameworks, content strategy, segmentation, and lead qualification mechanisms. Introduce new tools, techniques, and best practices to improve team productivity. Mentor sales executives on outreach frameworks, lead development best practices, solution positioning, and consultative selling. Conduct capability-building sessions on CRM usage, analytics solution knowledge, and pipeline management. Drive a culture of performance, accountability, and data-driven selling. Track KPIs such as MQL-to-SQL conversions, engagement quality, pipeline velocity, and revenue contribution. Develop weekly / monthly dashboards for leadership visibility and decision-making. Present insights, trends, and strategic recommendations to senior management. Minimum 5 years of experience in B2B sales, business development, or lead generation roles. Proven background in selling Data Analytics, BI, Cloud, or Technology Solutions. Expertise in digital outreach, lead generation strategy, and pipeline management. Strong communication, negotiation, and consultative selling capabilities. Proficiency with CRM tools and sales enablement platforms. Demonstrated ability to work independently and meet revenue targets
Description : About the Role :
We are seeking a strategic and growth-focused Sales Lead Manager / Sr. Business Development Manager to drive revenue expansion for our Data Analytics solutions portfolio.
This role requires expertise in lead generation strategy, enterprise relationship management, opportunity qualification, and pipeline leadership, with a strong understanding of the data analytics landscape.
Key Responsibilities :
Strategic Lead Generation & GTM Execution :
- Design and implement multi-channel lead generation strategies for data analytics offerings.
- Identify and prioritize target industries, buyer personas, and high-value market segments.
- Leverage digital platforms, industry events, partner ecosystems, and sales intelligence tools to drive top-of-funnel growth.
Outbound & Inbound Lead Development (Non-calling Channels Only) :
Lead Qualification, Nurturing & Conversion :
Relationship & Stakeholder Management :
Cross-Functional Collaboration :
Pipeline & CRM Management :
Market & Competitor Intelligence :
Continuous Optimization & Sales Excellence :
Team Leadership & Coaching (if leading a team) :
Reporting & Performance Metrics :
Required Skills & Qualifications :
(ref : iimjobs.com)
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It Sales Manager • Mumbai, India
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