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Associate - Influencer Marketing Execution

Associate - Influencer Marketing Execution

ConfidentialMumbai, India
4 days ago
Job description

About us :

CREATE is an influencer marketing and talent management agency managing influencers like Monkey Magic, Sidiously, Camerawalebhaiya and many more, working with a total of 2000+ creators across platforms.

CREATE other than influencer marketing and talent management focuses on creating creator-led brand content along with creative IPs. Our clientele is CRED, SCALER, NYKAA, THIRD WAVE COFFEE, and many more... If you think you are creative then you need to be at CREATE. Our core philosophy is helping creators be brands and brands be creators. We mainly deal with two stakeholders, the first one being creators and the second being brands.

Depending on your job role, you will have a larger exposure to one of these two.As the name suggests we call ourselves CREATE - we aim to assist people in CREATing and we want to be the nurturing ground of the next generation of CREATive talents.

Key Responsibilities

  • Develop and implement end-to-end influencer marketing strategies tailored to specific campaign goals and audience segments
  • Identify, evaluate, and build lasting relationships with content creators, influencers, and brand partners across platforms like Instagram, YouTube, and emerging channels
  • Conduct in-depth research on industry trends, competitors, and target demographics to inform influencer selections and campaign direction
  • Collaborate with the internal marketing team to integrate influencer strategies with broader digital campaigns and brand messaging
  • Manage communication and coordination with influencers for content deliverables, timelines, and performance tracking
  • Maintain and regularly update a structured database of influencers, campaign metrics, and outreach efforts
  • Support the ideation and execution of innovative campaigns that drive engagement, increase brand visibility, and boost customer acquisition
  • Monitor campaign performance and generate actionable reports on reach, engagement, and ROI
  • Stay ahead of digital trends, platform algorithm changes, and influencer marketing best practices
  • Responsible for servicing the brand by executing campaign strategies and providing end-to-end support to ensure the overall success of each campaign.

What We're Looking For

  • A Bachelor's degree in Marketing, Mass Communication, or a related field (preferred but not mandatory)
  • Have a clear understanding of premium creators and creator economy.
  • Minimum 6 months to 1 year of relevant experience in Influencer marketing.
  • Strong verbal and written communication skills - ability to craft compelling pitches and maintain professional relationships
  • Proficiency in email marketing tools, Microsoft Excel, PowerPoint, and social media platforms
  • Proven experience in outreach and influencer marketing, even if through internships or freelance projects
  • Ability to manage multiple campaigns simultaneously with sharp attention to detail
  • A strong creative sense with the confidence to bring new ideas to the table
  • A collaborative mindset and eagerness to learn and grow with the team
  • Must have their own Laptop
  • Why Join Us

  • A collaborative, high-energy work environment
  • One of the fastest growing agency in India
  • Exposure to real-time campaign building and execution
  • Work alongside creative marketers and content professionals
  • Opportunities for learning, leadership, and career growth
  • A chance to shape the voice and visibility of a growing brand
  • Skills Required

    Powerpoint, Microsoft Excel

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    Influencer Marketing • Mumbai, India

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