Associate Manager - Content Ops

Location : Bangalore | 5 days work from office | Full-time

As an Associate Manager – Content, you will play a key role in designing, running, and analyzing content experiments on the platform. From onboarding new creators to testing new show formats, your work will directly influence user stickiness, session time, and repeat usage.

This role is ideal for someone who loves working at the intersection of content, product, and user behavior—and is excited by experimentation and data-driven decision-making.

Key Responsibilities :

Content Experimentation for Engagement & Retention

• Design, run, and monitor A / B experiments on content formats, tone, and frequency to maximize user session time and repeat visits.
• Work closely with data teams to define experiment hypotheses, track metrics, and identify success / failure patterns.
• Document learnings from each experiment to create a playbook for scalable content strategies.