Talent.com
Senior Manager, Brand Partnerships & Activations

Senior Manager, Brand Partnerships & Activations

AB InBev IndiaBengaluru, Republic Of India, IN
2 days ago
Job description

Primary Purpose : Drive brand growth, cultural relevance and consumer engagement. As a key member of the Marketing team, you will develop and execute activations and partnerships that amplify the brands credentials.

Role & Responsibilities

  • Brand Positioning : Define and maintain brands positioning, ensuring alignment with global directions while meeting Indian market needs.
  • Partnerships Activation : Develop and execute brand partnerships that align with brands positioning.
  • Creative Collaboration : Work closely with internal creative teams, external agencies to develop innovative concepts, content and activations.
  • Planning & Execution : Develop, execute and track activations & partnerships, ensuring timely delivery and budget management.
  • Commercial & Budget Management : Manage marketing budgets, ensure ROI optimization and deliver brand programs on time in full.

Preferred candidate profile

  • Education : University degree in Business / Marketing. MBA Preferred
  • Experience : 5+ years of brand management experience, preferably in CPG, beverage or lifestyle brands with a focus on events and cultural activations.
  • Skills :
  • Strong understanding of Culture and brand management.
  • Excellent communication, collaboration and project management skills.
  • Ability to think strategically, creatively and analytically.
  • Experience working with creative agencies, internal teams and external partners.
  • Strong budget management and commercial acumen.
  • Nice to Have

  • Cultural Marketing Expertise : Knowledge of cultural marketing trends, consumer behavior and cultural insights.
  • Global Brand Experience : Experience working on global brands, with an understanding of international marketing strategies and cultural nuances.
  • And above all of this, an undying love for beer!

    Quench your thirst for success. Come, sit at the table!

    Create a job alert for this search

    Senior Brand Manager • Bengaluru, Republic Of India, IN

    Related jobs
    • Promoted
    Senior Manager - Digital Transformation

    Senior Manager - Digital Transformation

    Genpactbangalore, karnataka, in
    Genpact (NYSE : G) is an advanced technology services and solutions company that delivers lasting value for leading enterprises globally. Through our deep business knowledge, operational excellence, ...Show moreLast updated: 30+ days ago
    • Promoted
    ChtrSocial - Senior Manager - Brand Partnerships & Strategy

    ChtrSocial - Senior Manager - Brand Partnerships & Strategy

    ChtrSocialBangalore, India
    About Chtrbox : Chtrbox is India's leading influencer marketing company, connecting connect brands and creators to craft stories that hit different.From collabor...Show moreLast updated: 30+ days ago
    • Promoted
    Regional Manager - Brand Partnerships And Alliances ( Ad Sales )

    Regional Manager - Brand Partnerships And Alliances ( Ad Sales )

    ConfidentialBengaluru / Bangalore
    Translate brand elements into plans and go-to-market strategies.Reach out and make connections with identified brands / companies / Agencies. Understanding client's business, identifying their marketing...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    ▷ Only 24h Left : Senior Associate Brand Partnerships

    ▷ Only 24h Left : Senior Associate Brand Partnerships

    Eleve Media - An Influencer Marketing Platform Co.Bengaluru, Karnataka, India
    We are looking for accomplished & experienced sales professionals with a proven track record in successful positioning & ensuring we leverage our influencer network to deliver our best-performing c...Show moreLast updated: 2 hours ago
    • Promoted
    Senior Associate Brand Partnerships

    Senior Associate Brand Partnerships

    Eleve Media - An Influencer Marketing Platform Co.Bengaluru, Karnataka, India
    We are looking for accomplished & experienced sales professionals with a proven track record in successful positioning & ensuring we leverage our influencer network to deliver our best-performing c...Show moreLast updated: 4 days ago
    • Promoted
    Senior Brand Manager

    Senior Brand Manager

    Jambs GlobalBengaluru, Karnataka, India
    Hiring for a client of Jambs Global.This is a full-time, on-site role located in Bengaluru for a Senior Brand Manager.The Senior Brand Manager will be responsible for developing and implementing br...Show moreLast updated: 1 day ago
    • Promoted
    Senior Manager Connections - Communications

    Senior Manager Connections - Communications

    AB InBev IndiaBengaluru, Karnataka, India
    Primary Purpose : Drive brand growth, cultural relevance and consumer engagement.As a key member of the Marketing team, you will develop and execute activations and partnerships that amplify the bra...Show moreLast updated: 3 days ago
    • Promoted
    Manager - Brand and Communication

    Manager - Brand and Communication

    Tally Solutions Pvt LtdBengaluru, Karnataka, India
    At Tally, we’re driven by one core mission - making business simpler for everyone.As a pioneer in business management software, we have been the trusted partner of choice for over 2.Micro, Small, a...Show moreLast updated: 4 days ago
    • Promoted
    Manager - Brand Activation

    Manager - Brand Activation

    ConfidentialBengaluru / Bangalore, India
    To drive superior one-to-one consumer engagement programs across the portfolio of food brands, which, while delivering scale and extendability : . Enable consumer product trial / sampling.Disseminate ke...Show moreLast updated: 3 days ago
    • Promoted
    Manager Consumer Activation

    Manager Consumer Activation

    ITC LimitedBangalore Urban, Karnataka, India
    Job Title : Manager Consumer Activation.To drive superior one to one consumer engagement programs across the portfolio of Foods brands, which, while delivering scale and extendibility : .Enable consu...Show moreLast updated: 14 days ago
    • Promoted
    Senior Director, Brand Partnerships and Integrations

    Senior Director, Brand Partnerships and Integrations

    Vouchagram India Pvt LtdBengaluru, Republic Of India, IN
    Head - Brand Alliances and Partnerships.VG’s vast network of digital rewards and branded currency solutions.This role demands a forward-thinking leader capable of managing existing brand relationsh...Show moreLast updated: 2 days ago
    • Promoted
    Senior Manager - Brand

    Senior Manager - Brand

    ConfidentialBengaluru / Bangalore, India
    With over 200 brands sold in nearly 180 countries, we're the world's leading premium drinks company.Bring your passion and use your curiosity as you explore, collaborate, and innovate to build bran...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Marketing Manager - Brand

    Senior Marketing Manager - Brand

    Jambs GlobalBengaluru, Republic Of India, IN
    Hiring for a client of Jambs Global.This is a full-time, on-site role located in Bengaluru for a Senior Brand Manager.The Senior Brand Manager will be responsible for developing and implementing br...Show moreLast updated: 1 day ago
    • Promoted
    Manager - Brand Alliances

    Manager - Brand Alliances

    DealBergBengaluru, Karnataka, India
    Business Development / Partnerships.Dealberg elevates your procurement game with customised solutions, cutting-edge tech, and unbeatable prices & quality on everything — from all kinds of packaging...Show moreLast updated: 4 days ago
    • Promoted
    SBM - Senior Brand Manager

    SBM - Senior Brand Manager

    Neolacta Lifesciences EST Private LimitedBengaluru, India
    Job Title : Senior Brand Manager / Senior ProductManager.Department : Marketing & Strategy.Notice Period – Immediate to 15 Days. Neolacta Lifesciences is the first and only company in India—and Asi...Show moreLast updated: 22 days ago
    • Promoted
    Senior Partnerships Associate

    Senior Partnerships Associate

    SuperAGIBengaluru, Karnataka, India
    SuperAGI is pioneering the future of Artificial General Intelligence with groundbreaking research and innovative AI products. Our mission is to transform the future of applications through intellige...Show moreLast updated: 26 days ago
    • Promoted
    Brand Manager

    Brand Manager

    Total Environment Building Systems Pvt LtdBengaluru, Karnataka, India
    Designation : Manager | Marketing - Branding.Location : Whitefield, Bangalore.We are looking for individuals who have a passion and drive. Someone who is an individual contributor, can multitask, and...Show moreLast updated: 4 days ago
    • Promoted
    Senior Brand Manager - Oncology

    Senior Brand Manager - Oncology

    Krayr SolutionsBengaluru, Republic Of India, IN
    We are having an opening for Sr.Product Manager (Oncology) - IC role for a global pharmaceutical company at Bengaluru.Position : Sr Product Manager - Oncology (IC role). Location : Sampangi Rama Nagar...Show moreLast updated: 2 days ago