Key Responsibilities :
Business Development and Sales :
- Lead business development efforts to acquire new clients and expand existing accounts, leveraging industry relationships and market insights.
- Collaborate with the sales and marketing teams to develop compelling proposals, pitches, and presentations that showcase the agency's capabilities and value proposition.
Financial Management :
Create competitive cost sheets for client proposals.Develop and manage the agency's budget, financial forecasts, and performance metrics to achieve revenue and profitability goals.Monitor financial health, analyse performance, and make data-driven decisions to optimize financial outcomes.Team Development and Culture :
Recruit, mentor, and develop a high-performing team of digital marketing professionals, empowering them to achieve individual and collective success.Foster a positive and inclusive work environment that encourages creativity, innovation, and professional growth.Leadership and Vision :
Develop and articulate a clear vision and strategic roadmap for the agency's growth and expansion.Client Relationship Management :
Build and nurture strong, long-term relationships with key clients, understanding their business goals and driving strategies that deliver measurable results.Serve as the primary escalation point for client engagements, ensuring high client satisfaction and retention.Operational Oversight :
Direct and oversee all operational activities, including project management, resource allocation, and workflow optimization.Implement best practices and processes to enhance operational efficiency, scalability, and profitability.Industry Thought Leadership :
Stay abreast of industry trends, emerging technologies, and competitive landscape.Position the agency as a thought leader through participation in industry events, conferences, and publications.(ref : iimjobs.com)