Influencer Marketing Manager

Job Title : Influencer Marketing Manager

Experience : 3+ Years

Location : Delhi, India

Role Overview

We are seeking an experienced Influencer Marketing Manager to lead and execute impactful influencer-led campaigns. The ideal candidate will have a strong network within the creator ecosystem and proven expertise in driving brand growth through influencer collaborations across digital platforms.

Key Responsibilities

• Develop and implement end-to-end influencer marketing strategies aligned with brand and business objectives.
• Identify, onboard, and manage influencers, creators, and brand ambassadors across nano, micro, and macro tiers.
• Plan and execute campaigns across Instagram Reels, YouTube Shorts, long-form videos, and UGC.
• Negotiate contracts, pricing, and deliverables with influencers, agencies, and partners.
• Define campaign briefs, brand guidelines, and timelines while ensuring quality and consistency.
• Track and analyze performance metrics (reach, engagement, conversions) to optimize ROI.
• Repurpose influencer-generated content for paid ads, social media, and website use.
• Stay updated with industry trends, platform updates, and emerging influencer talent.

Requirements

Key Competencies

Skills : campaigns,ugc,social media,influencer marketing

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Skills Required

influencer marketing, ugc, Social Media, campaign tracking