Market Research and Analysis : Market Assessment : Conducting market research to identify potential markets, customer segments, and emerging retail trendsCompetitive Analysis : Analyzing competitors' strategies, pricing, and offerings to identify opportunities for differentiation and competitive advantageConsumer Insights : Gathering and interpreting consumer data and feedback to understand customer preferences and buying behaviorsBusiness Strategy : Strategy Development : Collaborating with senior management to develop a retail business development strategy aligned with the organization's goals and objectivesGoal Setting : Establishing sales targets, growth metrics, and key performance indicators (KPIs) to measure the success of business development initiativesLead Generation and Prospecting : Lead Identification : Identifying potential retail clients, partners, and sales opportunities through research, networking, and industry eventsProspecting : Initiating contact with potential clients or partners to explore business opportunities, present the organization's products or services, and establish relationshipsRelationship Building : Client Engagement : Cultivating and maintaining strong relationships with existing retail clients to understand their evolving needs and preferencesPartnerships : Forming strategic partnerships and alliances with other retail organizations, suppliers, or service providersSales and Revenue Growth : Sales Strategies : Developing and implementing sales strategies to increase revenue, such as upselling, cross-selling, and expanding product linesNegotiations : Negotiating contracts, pricing, and terms to secure new retail partnerships or agreementsPipeline Management : Managing the sales pipeline, tracking progress, and ensuring a steady flow of new business opportunitiesProduct or Service Development : Product Feedback : Gathering customer and market feedback to guide product or service development and improvementsInnovation : Exploring innovative retail concepts, technologies, and trends to stay competitive and relevantSkills Required
Market Research, Sales Strategy, Customer Acquisition, Data Analysis, Negotiation Skills, crm software