CONTENT MARKETING ASSOCIATE
WORK EXPERIENCE : 1-2 YEARS
LOCATION : LOWER PAREL, MUMBAI
WORK MODE : WORK FROM OFFICE
About SEED Global Education :
SEED Global Education
is a UK-headquartered higher education strategy & consulting firm that aims to help
universities
grow their
international footprint
and build a local
presence
in key
strategic markets
market leader
in providing
innovative
and strategic
solutions
for market entry, expansion and diversification.
At SEED, we pride ourselves on our comprehensive understanding of the higher education market in India, Middle- East & Africa. Having worked with
numerous reputed universities
and higher education service providers, the
founding team
has rich experience in developing strategies to help universities attract greater international representation.
SEED's mission is to be the market leader in providing innovative strategic solutions catered for
market entry
expansion
, and
diversification
SEED Global Education works with several leading universities across the globe such as Imperial College Business School, Columbia University, Duke University, University of California, Berkeley, University of Toronto - Rotman, New York University, INSEAD, etc.
Position Overview : As a
Content Marketing Associate
you will craft compelling content that educates and engages students aspiring to study abroad. From blogs to and video scripts & website content, you’ll play a key role in building our brand presence and guiding students through their decision-making journey.
You’ll gain hands-on experience in the study abroad ecosystem, student journeys, and the digital marketing strategies used by global education brands.
Responsibilities : Craft clear and
impactful messaging
for internal and external communications, including press releases, executive communications, and company announcements.
Conduct
thorough research
on industry trends, competitor activities, and audience demographics to inform content development.
Develop
comprehensive content strategies
aligned with organizational goals and target audience preferences.
Research, plan, and generate
high-quality, original content
across multiple formats, including articles, blogs, website pages, and video scripts.
Conduct keyword research, optimize content for SEO, and implement on-page SEO best practices to enhance
organic visibility
Collaborate with counselling, design, and digital marketing teams to create student-focused
content on trending study abroad
topics, as well as
personalized content
for upcoming events and key offerings.
Work with internal stakeholders, subject matter experts, and external partners to ensure
content accuracy, relevance, and alignment
with organizational messaging.
Monitor content performance using
analytics tools
(Google Analytics, Search Console) and provide actionable recommendations for continuous improvement.
Stay updated on content marketing trends, SEO strategies, and best practices for
audience engagement
Canva to
create visual-first assets
(like social media graphics, blog post headers, or basic infographics) to support marketing campaigns and content.
The responsibilities are inclusive but not limited to parameters as stated. Additional responsibilities can be assigned or current duties can be altered to match the business requirements.
Requirements :
1–2 years of experience in content marketing, copywriting, or digital marketing.
Experience in the education / study abroad sector.
Strong command of English, with excellent writing, storytelling, research, and editing skills.
Basic knowledge of SEO, including keyword research, on-page optimization, and content analytics.
Proficiency in graphic designing tools like Canva
Hands-on familiarity with key SEO and analytics tools such as Google Keyword Planner, Google Analytics, and Google Search Console.
Ability to work collaboratively in a fast-paced, team-oriented environment, managing multiple projects simultaneously.
Benefits :
Competitive salary commensurate with experience.
Professional development opportunities.
Dynamic and inclusive work culture with opportunities for growth and advancement.
Join us at SEED Global Education and be part of a team that is shaping the future of education through technology. Together, we can make a meaningful impact on the lives of learners around the world. Apply now to embark on an exciting journey with us!
To know more about SEED, visit our website & social media handles
Website – https : / / www.seedglobaleducation.com /
Instagram – https : / / www.instagram.com / seedglobaleducation /
YouTube– https : / / www.youtube.com / channel / UC3MP4DqbTWFLLhyzQl7hCBw / featured
LinkedIn – https : / / www.linkedin.com / company / seed-global-education /
For further information you can reach out to BHAVNA MANCHANDA on hr@seedglobaleducation.com
Content Marketing • India