We are seeking a creative and detail-oriented Marketing Associates to support our social media and event marketing efforts. This role is responsible for coordinating online presence, planning and executing events, and ensuring consistent brand messaging across all platforms.
Reporting to the Business Leaders, he / she will be responsible for the full range of content and marketing activities within the events production BU.
Key Responsibilities :
Design graphics using online softwares such as Canva, figma, Adobe
Create Appealing Social Media Creatives using Graphic Designing Tool
Design and manage email marketing mediums - Zoho
Design disseminate weekly newsletters to subscribers
Created Spaced out email marketing campaigning to clients and subscribers
Plan and generate Campaigns using Google Adwords, Community Handling platforms and Social media platforms
Video Editing using advance Video Editing Softwares
Produce Short Reels to create visibility
Social Media Management :
Develop and schedule content for social media platforms (Instagram, Facebook, LinkedIn, etc.)
Monitor engagement, respond to comments / messages, and grow followers and audience base
Track social media analytics and adjust strategies accordingly
Assist with marketing campaigns and promotional activities
Maintain an organized content calendar and marketing schedule
Support branding consistency in all marketing materials
Prepare reports on marketing performance and event feedback
Client Servicing :
Coordinate Client logistics updates closer to the event including venue, vendors, materials, and on-site support
Disseminate information to clients on Social Media Posts, speakers' updates, onsite stall possession
App Download etc.
Promote events through digital channels and track RSVP / attendance
Capture content during events for social media and post-event use
Other Responsibilities
Research, write and direct content for regional markets
Identify and engage industry speakers
Work closely with conference producers
Work closely with in-country business leaders to achieve desired marketing performance
Acquire strong understanding of the events business and the industry that we serve to ensure effectiveness of marketing
Responsible for all aspects of conference preparation including audience acquisition, branding and sponsor promotion
Weekly reporting of marketing performance over video call to all business leaders
KNOWLEDGE & SKILL REQUIREMENTS
Degree in Mass Communication, Journalism, Marketing or equivalent
Have strong marketing acumen and flair for writing is a must
Required language(s) : Strong spoken and written English
Confident and able to hold quality conversations with international and local executives
WORKING CONDITIONS
This is an office-based role with travel opportunities
Expected to put in as much effort as necessary to achieve the results of your job role
Marketing Associate • India