Bluemeteor - Product Marketing Specialist

Company Description

Bluemeteor is a pioneering team of product data and PIM industry experts dedicated to automating product data lifecycles.

Leveraging AI and Cloud technologies, Bluemeteor has developed the Product Content Cloud (PCC) a modern solution to transform the management, acquisition, and distribution of product information.

Our cloud suite streamlines product experiences, driving revenue, reducing costs, and enhancing operational efficiency.

Join us to be part of innovative solutions that amaze customers and revolutionize product data management.

Role Description

Candidate must have 4+ years of experience in product marketing, creating marketing collateral with a proven track record in PIM (Product Information Management), MDM (Master Data Management), data integration, or e-commerce product companies.

Their Responsibilities :

• Develop and refine clear, concise, and differentiated product messaging and USPs that resonate with our target audience.
• Create marketing collateral, including product brochures, data sheets, newsletters, eBooks, case studies, and whitepapers that highlight product advantages and customer success stories.
• Generate engaging and persuasive content for digital channels, such as the website, blog, email, and social media.
• Design and produce sales tools and resources, including video scripts, email scripts, demo scripts, presentation decks, and competitive battle cards.
• Collect and analyze customer feedback to refine messaging and improve product positioning.
• Stay updated on industry trends, competitor offerings, and customer needs to inform product marketing strategies.

Their Qualifications :

Given our requirements, we would like to start with a 3-month trial basis, and if it meets our satisfaction, we can consider a long-term contract.

(ref : iimjobs.com)