Marketing Automation Specialist

Shift : General Shift

Job responsibilities :

• Build, execute, and manage global integrated campaigns and workflows utilising our marketing technology stack; such as Eloqua, BrightTALK, ContentStack, Cvent, Terminus, Salesforce. Campaigns can include emails, webinars, newsletters, nurture
• Create segments for global marketing campaigns based on criteria defined by our buyer personas.
• Develops ongoing nurture campaigns to support all stages of sales-marketing funnel.
• Collaborate with regional events manager to assist in creating and managing event campaign process from start to finish, as well as provide on the day support for our annual Morningstar Investment Conference
• Serve as the conduit between global and regional teams, facilitating the exchange of shared learnings, performance benchmarks, and innovation in marketing operations.
• Champion the adoption of global best practices in campaign execution, lead management, and data hygiene across APAC marketing teams.
• Lead regional training and enablement sessions to upskill local marketers on marketing automation global processes, tools, and governance.
• Monitor regional compliance with global data privacy and marketing regulations, ensuring campaigns meet both global and local standards.
• Analyse campaign performance to identify key drivers of high engagement and offer recommendations on optimisation
• Occasionally present to marketing / sales on any new marketing operations initiatives or campaign metrics.
• Schedule regional social media posts using social media scheduling tool.

Qualifications :

Morningstar is an equal opportunity employer.

Morningstar's hybrid work environment gives you the opportunity to work remotely and collaborate in-person each week. We've found that we're at our best when we're purposely together on a regular basis, at least three days each week. A range of other benefits are also available to enhance flexibility as needs change. No matter where you are, you'll have tools and resources to engage meaningfully with your global colleagues.

I10_MstarIndiaPvtLtd Morningstar India Private Ltd. (Delhi) Legal Entity

Skills Required

Salesforce, Eloqua