Channel Partner Development Lead

Job Overview :

We are seeking a dynamic and results-driven Area Sales Manager to oversee and expand our sales operations within the assigned region. The role involves leading a team of sales executives, developing channel partners, and driving revenue growth through effective market penetration and relationship management.

Key Responsibilities :

• Develop and execute sales strategies to achieve business targets in the assigned area.
• Lead, train, and motivate the sales team to ensure performance and goal achievement.
• Manage distributor and retailer relationships to maximize sales and product visibility.
• Identify and onboard new business partners while strengthening existing networks.
• Analyze market trends, competitor activities, and customer preferences to identify new opportunities.
• Monitor sales performance, track key metrics, and prepare regular reports for management.
• Ensure timely collection of payments and adherence to credit policies.
• Coordinate with the marketing team for local promotional activities and product campaigns.
• Conduct regular market visits to ensure availability, visibility, and compliance with company policies.
• Represent the company in trade meets, school / college visits, and other promotional events.