Email Marketing & Referral Program Specialist

Email Marketing & Referral Marketing Manager

Sending Emails to Lead Database via - Leadsquared software

Identify target audience and grow our email list

Design and implement direct email marketing campaigns to Lead base

Proofread emails for clarity, grammar and spelling

Ensure mobile-friendly email templates

Write newsletters including all company updates

Upgrade our email templates using graphics, personalization and advanced features

Ensure prompt and accurate communication with clients via email to minimize unsubscribes

Analyze campaign performance and suggest improvements.

Report on sales revenue generated from email marketing efforts.

Ensure emails follow industry policies and best practices

Pitch our Referral Program to the leads via different touch points like calls, messages & email.

Follow-up regularly to ensure you generate maximum referrals from your leads.

Meet daily, weekly & monthly goals, both input and output, defined at an individual level and contribute to the team's overall goals.

Diligently report progress on the dashboard & relevant channels.

Work closely with the Sales Team to ensure referrals convert into sales.

Act as a SPOC for all Learners and Alumni who've shared referrals with you and help them with any queries they may have.