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Marketing Executive_Motorcycle Accessories and Gears

Marketing Executive_Motorcycle Accessories and Gears

HireginieBengaluru, Karnataka, India
6 days ago
Job description

About Our Client : This company operates in the premium cycling space, focusing on a niche market that prioritizes custom-built, robust framesets and components. They have a strong e-commerce presence and foster a loyal following through community-driven marketing.

Designation : Marketing Executive

Location : Bangalore

Experience : Minimum 3 Years

Qualification : Graduate in Marketing, Communications, or related field

About the role : The Marketing Executive will be responsible for supporting and executing marketing initiatives across digital, retail, and event channels. The role demands a creative, detail-oriented individual who is passionate about the motorcycle lifestyle and can help elevate brand awareness, drive sales, and engage with our growing rider community.

Responsibilities :

  • Execute marketing campaigns for product launches and promotions.
  • Manage social media channels and assist in digital advertising efforts.
  • Work with the central marketing team for creative content and design development.
  • Coordinate with the sales team to develop retail marketing initiatives.
  • Organize and support motorcycle events, rides, and trade shows.
  • Monitor marketing performance metrics and report results.
  • Assist in building relationships with influencers and media outlets.
  • Support development of dealer marketing kits and promotional tools.
  • Develop brand awareness and visibility campaigns at retail channels.

Requirements :

  • Minimum 3 years of experience in marketing; automotive / lifestyle sector is a plus.
  • Proficiency in basic design tools (e.g. Canva).
  • Proficiency in social media, digital ads is a plus.
  • Good understanding of brand positioning and marketing funnels.
  • Passion for motorcycling and understanding of motorcycle accessories is a strong plus.
  • Key Attributes :

  • Creative and detail-oriented
  • Strong communication and copywriting skills
  • Analytical and performance-driven
  • Team player with ability to multitask
  • Energetic and self-motivated
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