Sri Sri Sattva - Assistant Manager - Offline / Retail Marketing

Company Sri Tattva has been established by committed individuals with nearly four decades of experience and offers a holistic approach to health and wellness. With a presence that spans a College of Ayurvedic Science and Research, a state-of-the-art hospital, wellness centers, spas, and clinics, Sri Sri Tattva promotes health and wellness to every household. The brand supports social responsibility and the Art of Living foundations projects. Known for safe, effective, and high-quality products, Sri Sri Tattva has developed strong capabilities across the Ayurveda value chain and is a leader in service excellence. The brand has a rapidly growing retail presence, including online stores, franchise stores, and a wide presence across India.

Role is a full-time on-site role for an Assistant Manager Offline Marketing located in Bengaluru, responsible for market planning, conducting market research, developing effective communication strategies, and driving sales and marketing initiatives. Day-to-day tasks include designing and executing offline marketing campaigns, managing partnerships with retail stores, and analyzing market trends to optimize marketing Skills in Market Planning and Market Research

• Experienced in ATL and BTL
• Managed large-scale store launch events
• Overseeing vendor coordination, create brand awareness across multiple platforms
• Retail marketing Experience
• Strong Communication abilities for interacting with stakeholders and customers
• Sales and Marketing skills for developing and implementing marketing strategies
• Strong Communication skills
• Experience in Sales and Marketing
• Excellent analytical and problem-solving skills
• Increase store walk-ins and brand visibility through targeted offline activations
• Bachelor's / master's degree in Marketing, Business Administration, or a related field
• Experience in the FMCG, health and wellness industry

(ref : iimjobs.com)