Performance Marketing Associate

About A1 Apps :

A1 Apps is a product-based company focused on building innovative and user-centric applications. We are looking for a dynamic Performance Marketing Associate to drive our mobile app’s growth, user acquisition, and engagement strategies.

Key Responsibilities :

• Develop and execute marketing campaigns to increase app downloads, user engagement, and retention.
• Optimise App Store (ASO) and Google Play Store (SEO) strategies for higher visibility and rankings.
• Manage paid user acquisition campaigns across platforms like Google Ads, Meta, and other ad networks.
• Track and analyse app performance metrics, user behaviour, and conversion rates to improve marketing efforts.
• Collaborate with product, design, and content teams to create compelling marketing assets.
• Execute influencer and social media marketing strategies to drive brand awareness.
• Monitor market trends, competitor strategies, and industry best practices to identify new opportunities.

Requirements :