Content Marketing Specialist

Location : HSR Layout, Bangalore

Experience : At least 2 years in content or social media (startup / brand-first experience preferred)

Joining : Immediate to 30 days

Type : Full-time

About the role

At Airtribe, content isn’t “support” — it is the engine. It’s how we tell our story, build trust, and create an impression that lasts.

We’re looking for someone who doesn’t just “do content,” but lives and breathes it. Someone who can look at a blank page or a trending reel and immediately think of 5 ways to make it click. Strategy, execution, and distribution — you should be as comfortable brainstorming bold ideas as you are rolling up your sleeves to write, edit, shoot, or publish.

If you’ve worked in content for a year or two, experimented with formats, figured out what works (and what doesn’t), and now want to level up → this role is for you.

What you’ll do

Own content end-to-end : strategy → execution → distribution → analysis.

Drive campaigns across social, YouTube, Insta, email, and wherever else our people live.

Repurpose long-form into short-form magic (threads, reels, carousels, shorts).

Play with hooks, headlines, and formats until they work.

Build Airtribe’s content language — fresh, smart, and human.

Track what’s performing and double down on it.

Who you are

At least 2 years in content / social marketing (startups, agencies, or brands where content was the core driver).

A writer at heart, but curious about design, video, and everything in between.

Obsessed with how algorithms behave and why content pops (or flops).

Knows the difference between views and impact — and chases the latter.

The type who spots a trend on Instagram before it hits LinkedIn.

Brings energy, ownership, and a bias for making things happen.

Why Airtribe

You’ll shape the brand voice of a startup that’s building a new category in learning.

Work directly with founders and growth leaders → no bureaucracy, just impact.

Experiment, fail fast, and scale what works — we’re not afraid to try crazy ideas.

A chance to build content that actually creates conversations, not just noise.

👉 If you’re the kind of person who can make content not just scroll-stopping, but sticky, let’s talk.