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Content Marketing Specialist

Content Marketing Specialist

Ittisa®Bengaluru, Republic Of India, IN
23 hours ago
Job description

Job Description : Content Writer (B2B Specialist)

Position Overview

We are seeking a talented and creative Content Writer with 3+ years of experience, specializing in B2B content. The ideal candidate will have a strong knack for creating compelling, informative, and results-driven content tailored to professional audiences. You will collaborate closely with our marketing team to develop content that positions our clients as a thought leader, drives engagement, and generates leads in the B2B space.

Key Responsibilities

  • Content Creation : Develop high-quality content, including blog posts, white papers, case studies, eBooks, newsletters, and social media posts tailored to B2B audiences.
  • Research : Conduct in-depth research to understand industry trends, target audience pain points, and competitor strategies to create insightful content.
  • SEO Optimization : Integrate SEO best practices to ensure content ranks well on search engines and attracts organic traffic.
  • Thought Leadership : Write and contribute to thought leadership articles, op-eds, and reports that reflect the brand’s expertise in its industry.
  • Editing & Proofreading : Ensure all content is polished, error-free, and aligns with brand tone and style guidelines.

Qualifications

  • Bachelor’s degree in English, Communications, Marketing, or a related field.
  • 3+ years of proven experience in content writing, specifically in the B2B domain.
  • Exceptional writing, editing, and proofreading skills with a strong portfolio showcasing diverse B2B content.
  • Familiarity with B2B industries and the ability to write for various professional audiences.
  • Proficiency in SEO principles and keyword optimization.
  • Excellent collaboration and communication abilities.
  • Understanding of LinkedIn and other professional social platforms as a content distribution channel.
  • Background in industries like technology, finance, healthcare, or SaaS is a plus.
  • If you’re passionate about crafting impactful B2B content that drives business results, we’d love to hear from you!

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    Content Specialist • Bengaluru, Republic Of India, IN

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