Strategy- Senior Business Analyst

About the Company :

Emcure Pharmaceuticals is an Indian multinational that specializes in manufacturing generic pharmaceuticals and active pharmaceutical ingredients (APIs). Founded in 1983, it has grown into a significant player in the global pharmaceutical industry, focusing on oncology, cardiology, and anti-infective therapies. Emcure is known for its commitment to innovation, quality, and affordable healthcare solutions worldwide.

Role Designation : Strategy- Senior Business Analyst

Experience : Minimum 8-10 years of experience in Pharma / Life science / Consulting

Qualification : (Degree) Graduate in Science, MBA in Marketing.

Job Location : Mumbai

Roles & Responsibilities :

• Impact analysis and evaluation of Promotional expenses for driving profitable spending by business teams.
• Impact analysis on CRM activities aligning with the business objectives & outcomes
• Flagging the deviations with due diligence of marketing planning initiatives
• Collaborating with Marketing, Finance & Department teams to establish and drive systems for execution of marketing activities within given budgets
• Drive strategic projects at IB level which includes communication, patient access and therapy development initiatives in core therapy areas

Skills & Competencies :