Performance Marketing Specialist

About the Role :

Tanseeq Investment Group is looking for a Performance Marketing Specialist who lives and breathes ROAS. Youll manage paid ad campaigns across Meta Google TikTok and morescaling our eCommerce brands with a data-first creative-friendly approach.

Key Responsibilities :

Plan launch and optimize paid campaigns across platforms

Collaborate on creative briefing and ad copy strategies

Monitor KPIs (CPA ROAS CTR) and optimize accordingly

Conduct audience segmentation retargeting and funnel strategy

Report weekly performance with insights and action plans

Requirements :

3 years in paid media buying especially for eCommerce

Hands-on experience with Meta Ads Manager Google Ads TikTok Ads

Deep understanding of attribution conversion tracking and pixels

Proficient in GA4 Google Tag Manager and reporting dashboards

Strong analytical and creative problem-solving skills

Required Experience :

Manager

Key Skills

Digital Marketing,Marketing,Google Analytics,Pardot,HTML5,MailChimp,Marketing Automation,Salesforce Marketing Cloud,HubSpot,Responsys,Email Marketing,Social Media Management

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 4000 - 7000