Performance Marketing Lead
UnigageBengaluru, Republic Of India, IN2 hours ago
Job descriptionIn depth understanding of Google ad platform – Customer audience capability, various types of campaigns and objectives, ability to understand what campaign suits better as per business objectives. Manage all digital campaigns, from ideation to media planning, creative communication and in-depth analysis of performance to drive optimization. Identify the best communication at the best time using the best channel to nudge a user towards conversion. 5-6 Years of experience in growth / digital marketing preferably from an agency background Strong background with lead gen or E-Commerce clients Experience in working with a multi-crore digital marketing budget. In-depth, hands-on experience in managing programmatic & biddable platforms like Google AdWords, DBM(Optional), etc. Exposure of running campaigns using 1st party and 3rd party data. Knowledge of Analytics, Attribution and Planning tools Strong marketing mindset with problem solving skills. Marketing & Advertising
Role : Performance Marketing - Google and Meta Campaign Manager
Company Industry : Marketing and Advertising
Experience : 3-6 years
Education : Bachelor’s degree or equivalent
RESPONSIBILITIES :
- Campaign implementation : work closely with cross-functional teams to plan, execute and analyze promotional campaigns.
- Test and optimization : conduct experiments to grow campaign traffic and conversion;
- innovate and test new creative ideas or new channels to engage customers;
be able to implement data insight to future operations
REQUIREMENTS :
INDUSTRY
EMPLOYMENT TYPE
Full-time
LOCATION
HSR Layout
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Performance Marketing • Bengaluru, Republic Of India, IN
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