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Senior Manager- Systems, Applications and Product Marketing

Senior Manager- Systems, Applications and Product Marketing

ConfidentialBengaluru / Bangalore, India
8 days ago
Job description

Company Description

Renesas Electronics is a dynamic, multicultural tech company where employees can learn, mentor, and thrive. Renesas brings together the strong financial foundation of a multi-billion-dollar global operation and the flexibility and velocity of a smaller organization. We are developing technologies for the latest advances in mobile computing, secured connected devices, autonomous driving, smart homes and factories, and more. Our solutions are at the heart of products developed by major innovators around the world. Join us and be part of what's next in electronics. This is an opportunity to join a top-notch BMS Team with Renesas's leading Power Business Group. You will be part of a very skilled group of engineers who are helping build world class automotive and consumer BMS products. Your main responsibility will be to design, develop & maintain Desktop & Web Applications for Battery Management Systems, Automotives, Power tools, Power Charging Products and Solutions. As a key member of the team, you will play a crucial role in unifying customer experience to evaluate various BMS solutions by developing modern, state-of-the-art applications. You will be a key driver in defining and architecting next-generation Software for customers, application engineers, test engineers and developers to interact with our consumer, Industrial, Automotive power solutions.

Job Description

We are seeking a talented and motivated person to join as senior manager of system and marketing team to own and define next generation products for India for India business division in power product group.

Renesas has a growing presence in India with HC approaching 1000 and significant presence with active government and university collaboration as well as OSAT footprint (JV with CG India). With the growing importance of India as a market (Growing semiconductor market and government goals / mandates of localization needs) and talent hub, our division's (India for India) mission is to grow India market by creating power products (MOSFET, DCDC, BMS, PMIC, etc) which serve needs for local market. Renesas is a leading electronics supplier globally, and this is a rare opportunity to directly influence the future products which will be offered to our customers in a new, fast growing and large Indian market with specific needs and applications.

A successful candidate will have strong desire and ability to work in a technically challenging and entrepreneurial environment. To succeed, candidate will need to combine deep technical understanding of power management, Renesas products and customer systems. You will engage in product definition as well as business planning activities. Your ability to work across functional groups through formal communication and direct interaction is critical to success. The position requires significant technical experience in power management as well as understanding of firmware-enabled and embedded system (attach to SoC) products. The candidate will work closely with management, sales and engineers based in India while coordinating efforts with a global team.

Responsibilities

  • Identify market opportunities and collaborate with Marketing team, Business Division management, and Sales to exploit these opportunities
  • Support technical marketing efforts through customer visits to promote products and uncover critical customer needs. Work with UX team to engage with customers effectively
  • Use knowledge gained to support marketing business plan including TAM / SAM / SOM) activities by providing analysis demonstrating technical merit of Renesas solutions vs competing solutions.
  • Provide deep technical support and training to advance Renesas's commercial success. Requires ability to translate complex ideas or implementations to a level suitable for less experienced audiences such as customers or field sales staff.
  • Work with the broader marketing team and design team to develop customer collateral that raises the company&aposs profile
  • Collaborate with sales and operations on forecasting and volume ramp by product family
  • Support customers with design-in activities
  • Understand market and customer requirements and define product requirements and improve product roadmaps
  • Define product family roadmap
  • Produce technically detailed Product Requirements and / or design specifications documents. Work with design engineering when conflicts arise between requirements, capabilities and business expectations.
  • Interpret system use cases and requirements and translate to product specifications while ensuring specifications meet customer needs by working with customers and internal teams
  • Compare of design trade-offs and IP choices to achieve competitive product specifications
  • Participate in FPGA based design prototyping to verify key features and functions will meet expectations. Work with design and other staff to find solutions when targets are not met.
  • Guide staff in creation of Applications Validation Plans by using experience to ensure corner cases are covered
  • Drive system modelling requirement
  • Support hiring and managing the necessary demand generation and product definer team as per business need over time

Qualifications

  • Comfort working in an entrepreneurial environment – fast paced and ambiguous
  • Excellent interpersonal, communication and presentation skills and comfort in presenting to a wide range of audiences. Capable to communicate issues in a concise and effective way.
  • Desire and drive to interact with customers and Renesas internal teams
  • Product ownership mentality
  • 10+ years of experience in power management space, ideally including product definition, with semiconductor companies
  • Travel will be required
  • Bachelor or Masters of Electronics Engineering or related discipline
  • Ability to build a strong team and motivate individuals to work out of their comfort zone
  • Self-driven, strongly motivated individual capable to take full ownership of their activities, and to involve other functions in the company or management when needed to bring them to a successful outcome.
  • Ability to build and maintain excellent relationships with internal and external stakeholders.
  • Understanding of power management applications and products.
  • Ability to collaborate and be effective in a fast-paced environment.
  • Technical proficiency
  • SIMPLIS or similar ckt simulator
  • Understanding of control loop theory and its application in power converters
  • Experience using FEA tools for various thermal, electrical and magnetic investigations
  • Programming proficiency in C and Python
  • PCB CAD tools for both schematic and layout.
  • Proficiency with a full complement of lab equipment including network analysers, oscilloscopes and waveform generators. Experience with automation of lab testing.
  • Data analysis using Excel or JMP
  • Understanding of AECQ / IATF / ISO26262 (FuSa) (At least basic level)
  • Additional Information

    Renesas is an embedded semiconductor solution provider driven by its Purpose ' To Make Our Lives Easier .' As the industry's leading expert in embedded processing with unmatched quality and system-level know-how, we have evolved to provide scalable and comprehensive semiconductor solutions for automotive, industrial, infrastructure, and IoT industries based on the broadest product portfolio, including High Performance Computing, Embedded Processing, Analog & Connectivity, and Power.

    With a diverse team of over 21,000 professionals in more than 30 countries, we continue to expand our boundaries to offer enhanced user experiences through digitalization and usher into a new era of innovation. We design and develop sustainable, power-efficient solutions today that help people and communities thrive tomorrow, ' To Make Our Lives Easier .'

    At Renesas, You Can

  • Launch and advance your career in technical and business roles across four Product Groups and various corporate functions. You will have the opportunities to explore our hardware and software capabilities and try new things.
  • Make a real impact by developing innovative products and solutions to meet our global customers&apos evolving needs and help make people's lives easier, safe and secure.
  • Maximize your performance and wellbeing in our flexible and inclusive work environment. Our people-first culture and global support system, including the remote work option and Employee Resource Groups, will help you excel from the first day.
  • Are you ready to own your success and make your mark

    Join Renesas. Let's Shape the Future together.

    Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read our Diversity & Inclusion Statement.

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    Skills Required

    mosfet , FEA Tools, power management, Bms

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