Marketing Strategy Lead
Successive DigitalNoida, Republic Of India, IN1 day ago
Job descriptionMinimum 8 years of experience in B2B IT services marketing Strong expertise in inbound and outbound marketing strategy and execution Proven experience in managing client marketing services projects Solid background in employer branding initiatives and talent marketing Hands-on experience with tools like HubSpot Salesforce Google Analytics LinkedIn Ads and content management systems Excellent program management and cross-functional collaboration skills Strong leadership capabilities with experience managing teams and external partners Analytical mindset with a focus on data-driven decision making
Job Title : Manager Marketing
Experience : 8 + Years
Location : Noida
Responsibilities
- Lead the overall marketing strategy focusing on demand generation inbound and outbound marketing for B2B IT services
- Own SEO content marketing website management and organic lead generation
- Plan and execute outbound initiatives including ABM LinkedIn campaigns email marketing and paid media
- Manage program delivery across multiple client-facing marketing services projects ensuring deadlines and quality standards are met
- Drive employer branding initiatives to strengthen the company’s position as an employer of choice
- Collaborate with sales delivery and leadership teams to ensure marketing supports revenue and growth objectives
- Oversee social media thought leadership PR and events to increase market presence
- Track analyze and report on marketing KPIs providing actionable insights to leadership
- Manage marketing budgets vendor relationships and ensure ROI on all marketing spend
- Mentor and guide the internal marketing team ensuring skill development and high performance
- Technical SEO demand generation activities.
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Marketing Strategy Lead • Noida, Republic Of India, IN
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