About the Role :
- Develop and execute digital marketing strategies to enhance brand presence, increase online traffic, and drive conversions across multiple digital channels.
- Manage and optimize digital marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and other relevant digital channels.
- Plan and implement SEO strategies to improve organic search rankings and website traffic.
- Conduct market research and analyze trends to identify new opportunities and stay ahead of competitors.
- Create, curate, and manage content for the company's digital platforms including websites, social media, and email marketing campaigns.
- Measure and report performance of digital marketing campaigns, identifying areas for improvement and making data-driven decisions.
- Use analytics tools (e.g., Google Analytics, social media insights) to track campaign performance and generate reports for stakeholders.
- Work closely with cross-functional teams to align marketing strategies with business goals and objectives.
- Oversee the development of landing pages, online ads, and email campaigns to ensure they align with marketing objectives.
- Manage online advertising budgets and ensure effective allocation of resources for maximum ROI.
- Stay updated on the latest digital marketing trends, technologies, and best practices.
- Lead email marketing campaigns, including list segmentation, copywriting, and performance analysis.
- Optimize website performance and user experience to drive engagement and conversions.
About You :
Proven experience as a Digital Marketer or in a similar role.Strong knowledge of online marketing strategies, digital advertising, SEO, SEM, social media, and email marketing.Proficient in tools such as Google Analytics, Google Ads, Facebook Ads Manager, LinkedIn Ads, SEO tools (e.g., Ahrefs, SEMrush), and email marketing platforms (e.g., MailChimp, HubSpot).Exceptional writing, communication, and creative skills.Data-driven mindset with strong analytical skills to measure and report on digital campaign performance.Ability to work in a fast-paced environment and manage multiple projects simultaneously.Knowledge of web design and user experience principles.Strong project management and organizational skills.Skills Required
Seo, Sem, Google Ads, Social Media Marketing, Facebook Ads, linkedin ads , Email Marketing