Talent.com
No longer accepting applications
15h Left : Product and GTM Marketer

15h Left : Product and GTM Marketer

edumergeIndia
4 days ago
Job description

Location : Bangalore (Office-first)

Experience : 3–7 years

Type : Full-time

Reports to : CEO

Works with : Product Manager, Product Designer, Engineering, CEO

About edumerge

edumerge is building the digital operating backbone for schools and colleges — combining ERP, automation, parent communication, and AI-first productivity into one unified platform.

We're profitable, growing 60% YoY, and on a mission to hit ₹100 Cr ARR by Dec 2028 and IPO by 2030. We work with 200+ institutions and are expanding rapidly in India and the Middle East.

We’re now rebuilding our GTM engine — and this role is at the core of it.

Role Summary

We’re hiring a Product & GTM Marketer who can take our products to market with clarity, velocity, and creativity. This is not a passive “content” or “SEO-only” role — you’ll work directly with the CEO to shape how we position our offerings, redesign our website, launch features, and build inbound GTM engines.

If you're excited about working directly with product, design, and founders — and want to craft messaging that moves deals, this is for you.

What You’ll Own Positioning & Messaging

  • Convert product features into compelling positioning
  • Create messaging guides by persona (EBs, Principals, Parents, Teachers)
  • Own narrative for new offerings (e.g. “Smart Onboarding”, “Parent360”, “ERP for Colleges”)

Website & LP Overhaul

  • Lead complete website rewrite aligned to new vision
  • Build landing pages per offering and persona
  • Work with design / dev to execute WordPress build
  • Go-to-Market Execution

  • Plan and run new product / feature launches
  • Create demo flows, sales collateral, pitch decks, explainer content
  • Build case studies, customer stories, and proof points
  • SEO & Content Flywheel

  • Set up content strategy to rank for high-intent K-12 / college keywords
  • Manage blog cadence, glossary, and content clusters
  • Collaborate with freelance writers if needed
  • Lead Gen & Funnel Strategy

  • Work with external performance agency (or freelancers)
  • Guide campaign messaging, targeting, LP flow
  • Monitor conversion metrics, lead quality, funnel drop-offs
  • You’ll Work Closely With :

  • CEO – for narrative, ICP, launch strategy, growth loops
  • Product Manager (Likith) – for feature clarity, GTM timelines
  • Designer – for LP design, demos, UX storytelling
  • Sales Team – to translate value into outbound hooks
  • ✅ Must-Have Skills

  • 3–7 years in B2B SaaS or Product Marketing
  • Proven experience in :
  • Writing crisp messaging
  • Launching features
  • Building landing pages
  • Collaborating with product / design
  • Ability to write — short-form copy, long-form SEO, demo scripts
  • Strong sense of ownership and execution
  • Ability to operate in a fast-paced, hands-on startup environment
  • Bonus if You Have

  • Experience marketing to schools, colleges, or SMBs
  • Past exposure to Webflow, SEO tools, HubSpot, Google Analytics
  • Built marketing at a sub-₹50 Cr ARR SaaS company
  • What You’ll Get

  • Direct access to founder, product, GTM strategy
  • Opportunity to shape a category-defining SaaS product
  • Ownership of narrative at a company with ambitious scale
  • Competitive salary + performance-linked bonuses
  • How to Apply

    Mail us at careers@edumerge.com with :

  • Your resume
  • 2–3 examples of LPs, launches, or content you’ve owned
  • A short note on why edumerge’s mission excites you
  • Create a job alert for this search

    Product And 15H Left • India

    Related jobs
    • Promoted
    Product Demonstrator

    Product Demonstrator

    AMC IndiaIndia
    JOB LOCATION : HEAD OFFICE - BANGALORE Experienced candidates - Please do not apply CTC offered : 3.Key Responsibilities : Customer Engagement & Assistance o Greet and attend to walk-in customers pro...Show moreLast updated: 8 days ago
    • Promoted
    Chief Alpha Hunter (Beta)

    Chief Alpha Hunter (Beta)

    Wizzer AdvisorTechNagpur, IN
    Wizzer is a next-gen trading terminal where code becomes capital.Build an algo strategy in plain English or code, backtest, deploy, trade, and publish—all in one flow. Built with a SEBI-first mindse...Show moreLast updated: 19 days ago
    • Promoted
    • New!
    Performance Markerter (Immediate joiner)

    Performance Markerter (Immediate joiner)

    UPILANagpur, IN
    Campaign Creation and Planning : .Develop and plan diverse PPC campaigns, encompassing Paid Search, Paid Social,.Video Ads across multiple digital channels. Prepare objective-focused campaign and medi...Show moreLast updated: 13 hours ago
    • Promoted
    Product Marketer

    Product Marketer

    Quintype Technologies Inc.nagpur, maharashtra, in
    We are Quintype, a SaaS providing a complete suite of digital publishing solutions.We are disrupting the digital news industry across the world through innovative technology.We serve over a billion...Show moreLast updated: 19 days ago
    • Promoted
    • New!
    Senior Media Buyer

    Senior Media Buyer

    Per4mance Guru (Not Just A Performance Marketing Agency)Nagpur, IN
    Role : Senior Media Buyer | D2C Digital Advertising Specialist.Salary Range : Starting 40k (Can be negotiated if we like you). We're on the hunt for an exceptional Senior Media Buyer to join our dynam...Show moreLast updated: 13 hours ago
    • Promoted
    Senior Digital Media Buyer (Programmatic & Paid Social)

    Senior Digital Media Buyer (Programmatic & Paid Social)

    Hey RecruitingNagpur, IN
    Social and Programmatic platforms.This role requires someone who can take full ownership of campaign execution, ensure best practices in setup and optimization, and deliver measurable results tied ...Show moreLast updated: 1 day ago
    • Promoted
    Client Facing BM / AM / CSM

    Client Facing BM / AM / CSM

    Stealth Manager - White Label AgencyNagpur, IN
    We are looking for a strategic professional with a strong relationship-driven profile and proven experience managing accounts within the Amazon ecosystem (FBA, FBM, DSP, Seller Central, Vendor Cent...Show moreLast updated: 2 days ago
    • Promoted
    Growth Marketer

    Growth Marketer

    GleantapIndia, India
    Gleantap is a fast-growing Customer Engagement Platform trusted by leading fitness, wellness, healthcare, and lifestyle brands. We help businesses drive growth, improve retention, and automate engag...Show moreLast updated: 30+ days ago
    • Promoted
    AVP – Buying & Merchandising (Gifts & Accessories)

    AVP – Buying & Merchandising (Gifts & Accessories)

    IGPIndia
    We’re looking for a seasoned Buyer & Merchandiser to lead the Gifts & Accessories category at IGP.This role is ideal for someone who combines sharp business acumen with deep category knowledge and ...Show moreLast updated: 8 days ago
    • Promoted
    Growth Marketer

    Growth Marketer

    Evolvous LimitedNagpur, IN
    Job Title : B2C Growth Hacker / Organic Growth Specialist.Mid-to-Senior Level (Minimum 3+ years of relevant experience).We are seeking a highly resourceful, results-oriented, and creatively brillian...Show moreLast updated: 1 day ago
    • Promoted
    Product Marketer / Growth Marketer

    Product Marketer / Growth Marketer

    HelixoIndia
    Onsite, Kochi (Kerala) / / Hybrid Flexibility Experience : .B2B SaaS / Product-led Growth / D2C / E-commerce / Shopify.Helixo is a bootstrapped, profitable SaaS company on a mission to build the.Apple eco...Show moreLast updated: 30+ days ago
    • Promoted
    Performance Marketer

    Performance Marketer

    YouTribenagpur, India
    We Need a Meta Ads Wizard Who Can Sell Ice to Eskimos.Performance Marketer / Paid Media Specialist.We’re YouTribe — a creator-first platform built in India for people who are done dancing for the a...Show moreLast updated: 2 days ago
    • Promoted
    Growth Marketing Consultant (App Growth & ASO)

    Growth Marketing Consultant (App Growth & ASO)

    NosisNagpur, IN
    Nosis is a multilingual book and podcast summary app designed for Asia and the Middle East.Hindi, Bahasa Indonesia, Thai, and Arabic. With 1,200+ summaries and growing, we’re on a mission to help mi...Show moreLast updated: 5 days ago
    • Promoted
    Product Owner

    Product Owner

    Flexi Roundtables : Top 1% LeadersNagpur, IN
    Product Owner — Flexi Roundtables.Flexi Roundtables is India’s largest leadership engagement platform — connecting the .GCCs, enterprises, and fast-growing companies through curated discussions, aw...Show moreLast updated: 1 day ago
    • Promoted
    Amazon Marketplace Manager

    Amazon Marketplace Manager

    autobrushNagpur, IN
    We only review submissions that complete this pre-interview form.You MUST copy and paste this entire link into your browser ( doesn’t allow hyperlinks) : . If you're serious about Amazon and love to d...Show moreLast updated: 9 days ago
    • Promoted
    Performance Marketer for Paid Ads

    Performance Marketer for Paid Ads

    TopHat HRnagpur, maharashtra, in
    Tophat HR is a boutique consulting firm- We are an expert in tailored and comprehensive human resources consulting & management services. Shift timings- 7 : 30 PM-3 : 30 AM IST, Monday- Friday.Our clien...Show moreLast updated: 30+ days ago
    • Promoted
    Product Director - Banking Software CRM (Microsoft Dynamics CRM)

    Product Director - Banking Software CRM (Microsoft Dynamics CRM)

    VeriParkNagpur, IN
    We enable financial institutions to become digital leaders.As a professional team of global scale, we work with best clients for great and exciting projects, in an environment where we learn amazin...Show moreLast updated: 30+ days ago
    • Promoted
    Product and GTM Marketer

    Product and GTM Marketer

    edumergeIndia
    Location : Bangalore (Office-first) Experience : 3–7 years Type : Full-time Reports to : CEO Works with : Product Manager, Product Designer, Engineering, CEO About edumerge edumerge is building the digi...Show moreLast updated: 8 days ago
    • Promoted
    Inbox Architect (Mid–Senior Email & Retention Marketer)

    Inbox Architect (Mid–Senior Email & Retention Marketer)

    PorcelliaNagpur, IN
    Because keeping customers hooked is harder and smarter than getting new ones.You don’t just send emails—you design experiences that make customers stay. You understand that retention isn’t about inb...Show moreLast updated: 5 days ago
    • Promoted
    • New!
    Growth Marketing Specialist (Developer GTM)

    Growth Marketing Specialist (Developer GTM)

    Infrasitynagpur, maharashtra, in
    Infrasity helps early-stage AI, DevTool, and Infrastructure startups grow organically by building developer-focused GTM engines from technical blogs and SDK documentation to explainer videos and co...Show moreLast updated: 20 hours ago