Product Marketing Lead

We’re looking for a Product Marketing Lead with 8+ years of experience in B2B SaaS marketing.

At Factors, this role will shape positioning, drive go-to-market, and create clarity for our customers and teams alike.

As the Product Marketing Lead, you’ll own core PMM functions - from messaging and positioning to launches, enablement, and customer advocacy. You’ll play a strategic role in shaping how customers understand, experience, and adopt Factors.ai, while driving close alignment across product, sales, and demand gen.

We are looking for someone keen on hands-on execution while driving the strategy.

What You’ll Do

Strategy & Positioning

• Define and evolve the positioning, messaging, and narrative for the Factors.ai platform and its key modules.
• Partner with leadership to shape the GTM strategy across segments and products.
• Lead cross-functional alignment between Product, Sales, CS, and Marketing to ensure cohesive storytelling and execution.

Execution & Enablement

Customer & Market Insight

What We’re Looking For

About Factors.ai

Factors.ai is a seed-funded demand generation platform built for B2B marketing teams. We help demand gen and performance marketers identify, engage, and convert their best-fit accounts through a mix of account intelligence, campaign optimization, and attribution.

Work Mode

Hybrid, in HSR Layout, Bengaluru

Compensation

₹30-40 LPA (depending on experience and fit)

How to Apply

Please email tanvi@factors.ai with the following details :