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Product Marketing Specialist - Lead

Product Marketing Specialist - Lead

ConfidentialBengaluru / Bangalore
12 days ago
Job description

Role Responsibilities :

  • Lead GTM strategy execution across product lifecycle stages.
  • Translate features into narratives and create enablement content for field teams.
  • Develop content assets like blogs, whitepapers, and competitive positioning.
  • Manage BOM, sales enablement materials, and website messaging.

Key Deliverables :

  • Clear product messaging and positioning documents.
  • Thought leadership content aligned to market categories.
  • Sales and field enablement collateral and POVs.
  • GTM plans and strategic campaign messaging.

    • Skills Required

    GTM Strategy, customer experience management , Content Development, Product Marketing, Marketing Communication

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    Marketing Specialist • Bengaluru / Bangalore