Description : Role Overview :
The Vice President Sales will be responsible for driving revenue growth, leading high-performing sales teams, and strengthening the organizations market presence. The role demands strong leadership, strategic thinking, and extensive experience in sales management. The VP Sales will collaborate with cross-functional teams to achieve business goals, enhance brand value, and expand market reach.
Key Responsibilities (KRAs) :
Sales Leadership & Strategy :
- Develop and execute the companys sales strategy aligned with business goals.
- Lead, mentor, and manage high-performing regional and national sales teams.
- Set and monitor annual and quarterly sales targets and ensure consistent achievement.
- Identify new business opportunities, strategic partnerships, and revenue channels.
- Manage key customer accounts and ensure highest levels of customer satisfaction.
- Oversee sales forecasting, pipeline management, reporting, and performance evaluation.
- Drive improvements in sales operations, processes, incentives, and compliance.
Marketing & Brand Strategy :
Oversee brand management, marketing initiatives, and competitor benchmarking.Create impactful integrated marketing campaigns across digital, print, PR, and events.Strengthen the companys brand presence in local and international markets.Drive product positioning, pricing strategies, and go-to-market plans.Collaborate with product, R&D, and operations teams on new product launches.Monitor ROI of all marketing activities and ensure effective budget utilization.Business Growth & Revenue Expansion :
Identify emerging markets, customer segments, and expansion opportunities.Analyze performance data, sales trends, and customer insights to drive growth.Implement strategies to improve revenue, profitability, and overall market share.Ensure strong alignment and collaboration between sales and marketing functions.Leadership & Cross-functional Collaboration :
Work closely with the CEO and leadership teams on business planning and growth initiatives.Present quarterly business reviews with data-driven insights and recommendations.Build a culture of performance, innovation, accountability, and customer centricity.Skillsets Required :
Strong expertise in sales strategy, business development, and revenue management.Proven leadership in managing large and diverse sales teams.Excellent understanding of market trends, competitive landscape, and customer behavior.Proficiency in marketing principles, brand building, and GTM planning.Strong analytical skills with experience in forecasting, budgeting, and performance metrics.Exceptional communication, negotiation, and presentation skills.Ability to drive organizational alignment and cross-functional collaboration.Experience in CRM systems, sales automation tools, and data-driven decision-making.Strategic thinker with a hands-on approach to problem-solving and Bachelors or Masters degree in Business Administration, Sales, Marketing, or related field.(ref : iimjobs.com)