Overview
This role focuses on driving impactful marketing strategies for both B2B and B2C brands, leveraging performance marketing and social media expertise to enhance brand visibility and business growth. The position requires leadership experience to manage and mentor a marketing team effectively.
Responsibilities
- Develop and execute comprehensive marketing strategies tailored for B2B and B2C audiences.
- Lead and manage a marketing team to deliver performance-driven campaigns.
- Analyze campaign performance data to optimize marketing efforts and report insights to stakeholders.
Requirements
Minimum 4 years of experience in marketing with proven team management skills.Strong knowledge of performance marketing techniques and social media strategy development.Proficiency in performance analytics tools to measure and improve campaign effectiveness.Nice-to-Haves
Experience working across diverse industries and brand types.Familiarity with digital marketing platforms and emerging trends.Excellent communication and stakeholder management skills.Skills Required
Data Analysis, Market Research, Content Marketing, Brand Development, Social Media, Email Marketing, Lead Generation, Digital Analytics, Google Analytics, Facebook Ads