Talent.com
IT Business Partner for Commercial (Sales & Marketing)
IT Business Partner for Commercial (Sales & Marketing)Alkem Laboratories Ltd. • India
IT Business Partner for Commercial (Sales & Marketing)

IT Business Partner for Commercial (Sales & Marketing)

Alkem Laboratories Ltd. • India
30+ days ago
Job description

About Alkem :

Alkem Laboratories Limited is an Indian multinational pharmaceutical company headquartered in Mumbai, that manufactures and sells pharmaceutical generics, formulations and nutraceuticals in India and globally over 50 countries. We have consistently been ranked amongst the top five pharmaceutical companies in India. Our portfolio includes illustrious brands like Clavam, Pan, Pan-D, and Taxim-O, which feature amongst the top 50 pharmaceutical brands in India.

Purpose of the role :

The IT Business Partner – Commercial Ops will act as a strategic technology enabler for the Sales & Marketing teams, ensuring that IT solutions enhance field force productivity, customer engagement, and data-driven decision-making while ensuring strict compliance with pharma industry regulations.

Essential Duties and Responsibilities :

IT Strategy & Business Alignment

  • Act as the primary IT liaison for Sales, Marketing, and Commercial Excellence teams, ensuring alignment of IT solutions with business goals.
  • Develop and implement a CRM and sales automation roadmap to improve field force effectiveness and physician engagement.
  • Ensure full compliance with Indian and global pharma regulations, including :
  • Uniform Code of Pharmaceuticals Marketing Practices (UCPMP) for ethical interactions with HCPs.
  • Medical Council of India (MCI) guidelines, NPPA regulations, and global data privacy laws (GDPR for HCP interactions, US FDA marketing compliance rules) in digital engagements.

Technology & Digital Transformation Initiatives

  • Lead CRM implementation, enhancement, and integration with other enterprise applications such as SAP S / 4HANA and marketing automation tools.
  • Drive sales force automation (SFA) solutions to enhance productivity, real-time reporting, and physician interactions.
  • Implement AI / ML-based analytics for sales forecasting, market segmentation, and personalized customer engagement.
  • Enable omnichannel marketing strategies, including digital detailing, e-sampling, HCP engagement portals, and virtual sales tools.
  • Oversee integration of marketing automation with CRM for personalized, data-driven marketing campaigns.
  • Process Optimization & Performance Management

  • Enhance medical representative (MR) effectiveness by implementing mobile-first solutions for call planning, sample tracking, and performance analytics.
  • Enable territory and customer segmentation using advanced analytics to drive better targeting and sales outcomes.
  • Improve field force compliance and regulatory reporting through automated workflows and digital approvals aligned with UCPMP and MCI guidelines.
  • Vendor & Stakeholder Management

  • Collaborate with Sales, Marketing, Business Excellence, Medical Affairs, and Compliance teams to align IT initiatives with business needs.
  • Manage external vendors and technology partners to ensure timely and cost-effective CRM and sales tech implementations.
  • Ensure strong IT governance, cybersecurity, and data privacy controls in all commercial systems and platforms.
  • Education background :

    Master’s degree in Computer Science, Information Technology, or Business Management (or a related field)

    Experience :

  • 10+ years of experience in pharma industry or chemical manufacturing industry in IT leadership roles focused on CRM, Sales & Marketing technologies, and field force automation.
  • Deep expertise in CRM such as Salesforce, or leading CRM solutions in the Indian pharma market.
  • Strong knowledge of sales force automation (SFA), digital marketing, AI-driven analytics, and omnichannel HCP engagement.
  • Experience with marketing automation tools and data-driven sales strategies.
  • Comprehensive understanding of UCPMP regulations and compliance requirements for pharma sales & marketing activities.
  • Knowledge of pharma industry compliance in sales and marketing (UCPMP, MCI guidelines, NPPA, GDPR, US FDA).
  • Strong stakeholder management, project leadership, and vendor negotiation skills
  • Create a job alert for this search

    It Sales • India

    Related jobs
    IT Sales Representative

    IT Sales Representative

    JIITAK Inc. • India
    JIITAK is a rising software development studio, committed to building sustainable and impactful digital solutions.Our talented team of architects, designers, managers, coordinators, and developers...Show more
    Last updated: 18 hours ago • Promoted • New!
    Indi IT Solutions - Manager - Business Development

    Indi IT Solutions - Manager - Business Development

    Indi IT Solutions • , India
    Key Responsibilities : - Identify, evaluate, and close new business opportunities through direct engagement with brand partners. Develop and implement scalable business developme...Show more
    Last updated: 17 hours ago • Promoted • New!
    It Business Partner For Commercial (Sales & Marketing)

    It Business Partner For Commercial (Sales & Marketing)

    Alkem Laboratories Ltd. • Alwar, Republic Of India, IN
    Alkem Laboratories Limited is an Indian multinational pharmaceutical company headquartered in Mumbai, that manufactures and sells pharmaceutical generics, formulations and nutraceuticals in India a...Show more
    Last updated: less than 1 hour ago • Promoted • New!
    It Business Partner – Manager

    It Business Partner – Manager

    Evoke HR Solutions Pvt. Ltd. • Republic Of India, IN
    Job Title : IT Business Partner – Manager.Industry : Jewelry Manufacturing.A leading jewelry manufacturer with operations in India and a marketing office in New York. Known for innovation, craftsmansh...Show more
    Last updated: 7 days ago • Promoted
    Marketing Manager (It Services)

    Marketing Manager (It Services)

    CES • Chennai, Republic Of India, IN
    We are looking for a dynamic Marketing Manager to lead our Employer Branding, Thought Leadership, and Strategic Partnership initiatives. This role is ideal for a marketing professional passionate ab...Show more
    Last updated: 13 days ago • Promoted
    Sales Manager - IT Hardware Sales

    Sales Manager - IT Hardware Sales

    Confidential • India
    Seeking an experienced and driven.IT hardware and mobility solutions vertical.The ideal candidate will have strong business development skills, proven experience in managing enterprise accounts, an...Show more
    Last updated: 24 days ago • Promoted
    Sales Leader – New Business Hunting (IT Services)

    Sales Leader – New Business Hunting (IT Services)

    Technodysis • India
    Sales Leader – New Business Hunting (IT Services).East Coast, USA or African Region (Remote with travel).Growing US-based AI native IT Services Firm. Sales Leader with deep hunting experience.This i...Show more
    Last updated: 8 hours ago • Promoted • New!
    It Sales Executive (Us Market)

    It Sales Executive (Us Market)

    Spectra Solutions • Cochin, Republic Of India, IN
    Spectra Solutions is seeking a.This role is ideal for professionals with.US IT Sales or Business Development.Work closely with the Sales Director in the USA to execute client acquisition and accoun...Show more
    Last updated: 11 days ago • Promoted
    Sales Leader – New Business Hunting (It Services)

    Sales Leader – New Business Hunting (It Services)

    Technodysis • Republic Of India, IN
    Sales Leader – New Business Hunting (IT Services).East Coast, USA or African Region (Remote with travel).Growing US-based AI native IT Services Firm. Sales Leader with deep hunting experience.This i...Show more
    Last updated: less than 1 hour ago • Promoted • New!
    International Business Development Manager (It & Digital Marketing)

    International Business Development Manager (It & Digital Marketing)

    Podosphere Technologies • Jaipur, Republic Of India, IN
    International Business Development Manager (IT & Digital Marketing).Podosphere Technologies is a fast-growing digital marketing and IT services agency delivering full-stack marketing, software solu...Show more
    Last updated: 5 days ago • Promoted
    Business Development Manager - IT Sales / Outbound Lead Generation - US Market

    Business Development Manager - IT Sales / Outbound Lead Generation - US Market

    UNICO CONNECT PRIVATE LIMITED • Remote, India
    Remote
    BDM (IT Sales) Outbound Lead Generation (US Market | Remote) the Role Uncio Connect is seeking a high-performing Business Development Manager (BDM) to spearhead our b...Show more
    Last updated: 30+ days ago • Promoted
    IT Sales

    IT Sales

    Sahana System Limited • India
    IT Sales – India Region (Digital, Cloud, AI Solutions).We are seeking an accomplished IT Sales Professional to lead and expand SSL’s business development efforts in the India region.The role demand...Show more
    Last updated: 18 hours ago • Promoted • New!
    IT Sales Executive (US Market)

    IT Sales Executive (US Market)

    Spectra Solutions • India
    Spectra Solutions is seeking a .This role is ideal for professionals with .US IT Sales or Business Development.Work closely with the Sales Director in the USA to execute client acquisition and acco...Show more
    Last updated: 18 hours ago • Promoted • New!
    It Sales Representative

    It Sales Representative

    JIITAK Inc. • Cochin, Republic Of India, IN
    JIITAK is a rising software development studio, committed to building sustainable and impactful digital solutions.Our talented team of architects, designers, managers, coordinators, and developers ...Show more
    Last updated: 20 days ago • Promoted
    IT Marketing Manager

    IT Marketing Manager

    Confidential • India
    Core Cognitics is a team of technology enthusiasts dedicated to making a positive impact through digital transformation, innovative product development, and AI solutions. We take pride in enabling o...Show more
    Last updated: 24 days ago • Promoted
    BDM (IT Sales) - Outbound Lead Generation (US Market | Remote)

    BDM (IT Sales) - Outbound Lead Generation (US Market | Remote)

    Unico Connect • India, India
    Remote
    Business Development Executive – US Market (Remote).Full-time, aligned with US business hours.AI, and digital transformation services. Fluent, clear, and professional English communication is mandat...Show more
    Last updated: 30+ days ago • Promoted
    It Sales & Marketing Specialist

    It Sales & Marketing Specialist

    Dcodetech • Republic Of India, IN
    IT Sales & Marketing Specialist (Cyber-security / VAPT).Dezignoilcs (Web, Software Development & Security Company).Thane, (Maharashtra) | 📍 On-site / Full-Time. IT Sales (Cyber-security preferred).Mu...Show more
    Last updated: 6 hours ago • Promoted • New!
    Bdm (It Sales) - Outbound Lead Generation (Us Market | Remote)

    Bdm (It Sales) - Outbound Lead Generation (Us Market | Remote)

    Unico Connect • Republic Of India, IN
    Remote
    Business Development Executive – US Market (Remote).Full-time, aligned with US business hours.AI, and digital transformation services. Fluent, clear, and professional English communication is mandat...Show more
    Last updated: 30+ days ago • Promoted