Lead Revenue Marketing - Mumbai

Who are we and what do we do

BrowserStack is the world's leading cloud-based software testing platform, empowering over 50,000 customers—including Amazon, Microsoft, Meta, and Google—to deliver high-quality software at speed. Founded in 2011 by Ritesh Arora and Nakul Aggarwal, the company has grown to support more than two million tests daily across 22 global data centers, providing instant access to 35,000+ real devices and browsers.

With over 1,200 employees and a remote-first approach, BrowserStack operates at the intersection of scale, reliability, and innovation. Its suite of products spans manual and automated testing, visual regression, accessibility, and test management—all designed to simplify the testing process for modern development teams. Behind the scenes, BrowserStack continues to push the boundaries with AI capabilities like smart test case generation and design, flakiness detection, auto-healing and more —helping teams reduce maintenance overhead, debug faster, and catch issues earlier in the development lifecycle.

Recognized for its innovation and growth, BrowserStack has been named to the Forbes Cloud 100 list for four consecutive years. With backing from investors like Accel, Bond, and Insight Partners, the company continues to expand its product offerings and global footprint. Joining BrowserStack means being part of a mission-driven team dedicated to shaping the future of software testing.

Location

This is a remote opportunity. But the base location of the role holder has to be Mumbai.

Role In Nutshell

The Revenue Marketing team at BrowserStack is the part of the marketing function that works most closely with our sales team and has the sole objective of generating a revenue pipeline for sales. One of the most successful tactics for the team to currently generate pipeline is to host virtual and in-person events, both in scaled format and formats customised to a few large accounts. This is a strategic and problem-solving with ownership of getting execution done from other teams.

As an Associate / Lead in Revenue Marketing, you will play a key role in strategizing and executing revenue marketing initiatives that help meet BrowserStack&aposs growth ambitions by generating pipeline from new and existing customers. This role requires a keen business sense and an understanding of our customers to find revenue opportunities. You will collaborate with teams across sales, product and marketing to deliver marketing touchpoints that engage and drive business outcomes with our target personas.

Desired Experience

• Ability to work independently in planning, managing and executing initiatives within strict timelines
• Confidence to work closely with sales teams to craft programs that are results-driven in their approach
• A research mindset to seek the creative and best-in-class ways for generating pipe from our audience
• Attention to detail with a strong bias to action and a refusal to settle for good enough
• Proficiency in working with data across tools like Salesforce, BigQuery, LinkedIn Ads, MailChimp, and other marketing tools
• Proficient in defining and tracking success metrics
• Experience working with multiple stakeholders across time zones
• Excellent oral and written communication skills
• What will you do
• Partner with sales to identify and solve problem statements that will help in realising pipeline and revenue goals
• Design and execute marketing events and campaigns that deliver a compelling value proposition to our audience and drive them to take action
• Partner with teams across marketing, design & sales teams to execute events and campaigns with right intel, channel mix, content, and engagement format
• Build strong POV on target accounts, personas and content hooks to attract and nurture across channels
• Continuously optimise campaigns and problem-solve through execution challenges to maximise impact
• You&aposll be able to influence our overall revenue marketing strategy as well as roll up your sleeves to execute on it

Benefits

In addition to your total compensation, you will be eligible for following benefits, which will be governed by the Company policy :

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Skills Required

Salesforce, BigQuery, mailchimp, linkedin ads , Marketing Tools