Talent.com
This job offer is not available in your country.
Product Marketing & Customer Marketing Specialist

Product Marketing & Customer Marketing Specialist

ConfidentialBengaluru / Bangalore, India
8 days ago
Job description

Why project44

At project44, we believe in better.

We challenge the status quo because we know a better supply chain isn't just possible—it's essential. Better for our customers. Better for their business. Better for the world. With our Decision Intelligence Platform, Movement , we're redefining how global supply chains operate. By transforming fragmented logistics data into real-time, AI-powered insights, we empower companies to connect instantly, see clearly, act decisively, and automate intelligently. Our Supply Chain AI enhances visibility, drives smarter execution, and unlocks next-gen applications that keep businesses moving forward. Headquartered in Chicago, IL with a 2nd HQ in Bengaluru, India we are powered by a diverse global team that is tackling the toughest logistics challenges with innovation, urgency, and purpose. If you're driven to solve meaningful problems, leverage AI to scale rapidly, drive impact daily, and be part of a high-performance team – we should talk.

Description :

We are seeking a Product Marketing & Customer Marketing Specialist with exceptional writing skills and deep, hands-on expertise in Generative AI — especially in building and managing knowledge bases for Retrieval-Augmented Generation (RAG). In this role, you'll create compelling product messaging, enable our field teams, and drive customer engagement programs all powered by AI-driven workflows you help design. This is not just about using AI tools; it's about engineering the underlying data, content, and systems that make them effective.

You will create compelling narratives for our solutions, help enable the sales team with impactful content, and drive programs that nurture and expand customer relationships. This is a highly cross-functional role that will give you exposure to product marketing, customer advocacy, and lifecycle marketing.

What You'll Do

Product Marketing :

  • Develop messaging and positioning for specific solutions, tailored to industry and persona.
  • Create sales enablement materials such as pitch decks, one-pagers, and case studies.
  • Partner with product managers to translate technical capabilities into customer value.

Customer Marketing

  • Lead an evergreen customer review program, overseeing review collection, 3rd-party platform coordination, communications, awards, and marketing assets.
  • Identify and recruit customer references for case studies, testimonials, and events, working closely with Customer Success to ensure alignment.
  • Maintain and refresh approved customer logos across campaigns, slide decks, and marketing assets.
  • Content Development

  • Write compelling content for blogs, case studies, campaigns, and customer communications.
  • Adapt and optimize content for different channels, from web to email to events.
  • Market Insights

  • Conduct research on competitors, customer needs, and industry trends to inform strategy.
  • What You Bring

  • 4+ years in product marketing, content marketing, or customer marketing within a B2B SaaS environment
  • Exceptional writing and storytelling skills, with the ability to simplify complex topics
  • Hands-on experience building RAG knowledge bases for marketing or customer engagement
  • Experience building customer advocacy or lifecycle marketing programs
  • Strong collaboration skills—able to work across marketing, product, sales, and customer success
  • Familiarity with CRM and marketing automation tools (Salesforce, Marketo, HubSpot, etc.)
  • A proactive, resourceful, and customer-first mindset
  • In-office Commitment : This position requires a commitment to contribute to our collaborative culture by working in-office three days weekly.

    Diversity & Inclusion

    At project44, we&aposre designing the future of how the world moves and is connected through trade and global supply chains. As we work to deliver a truly world-class product and experience, we are also intentionally building teams that reflect the unique communities we serve. We're focused on creating a company where all team members can bring their authentic selves to work every day.

    We're building a company that every one of us at project44 is proud to work for, and our journey of becoming a more diverse, equitable and inclusive organization, where all have a sense of belonging, is shaped through the actions of our leadership, global teams, and individual team members. We are resolute in our belief that each team member has an equal responsibility to mold and uphold our culture.

    project44 is an equal opportunity employer seeking to enrich our work environment by creating opportunities for individuals of all backgrounds and experiences to thrive. If you share our values and our passion for helping the way the world moves, we'd love to review your application!

    For any accommodation needed during the hiring process, please email  [HIDDEN TEXT]. Even if you don't meet 100% of the above job description you should still seriously consider applying. Studies show that you can still be considered for a role if you meet just 50% of the role's requirements.

    More About Project44

    Since 2014, project44 has been transforming the way one of the largest, most important global industries does business. As transportation and logistics continue to evolve and customer expectations around delivery become more demanding, industry technology must rise to the occasion. In just a few short years, we have created a digital infrastructure that eliminates the inefficiencies caused by dated technology and manual processes. Our Advanced Visibility Platform is used by the world's leading brands to track shipments, collaborate with supply chain partners, drive operational efficiencies, and create outstanding customer experiences.

    Show more

    Show less

    Skills Required

    Salesforce, Marketo, Hubspot

    Create a job alert for this search

    Marketing Specialist • Bengaluru / Bangalore, India

    Related jobs
    • Promoted
    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Senior Growth Manager – Performance Marketing (Google Ads Specialist)

    Bhanzuhosur, tamil nadu, in
    Google Ads (Search, Display, Video, YouTube, etc.EdTech / consumer / subscription businesses.To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enro...Show moreLast updated: 6 days ago
    • Promoted
    Product Marketing Manager – AI / GenAI HealthTech Solutions

    Product Marketing Manager – AI / GenAI HealthTech Solutions

    Exela Technologieshosur, tamil nadu, in
    AI-powered and Generative AI healthcare solutions.Revenue Cycle Management (RCM).The ideal candidate comes from.AI-powered healthtech solutions to the US market. GTM, content leadership, and sales e...Show moreLast updated: 25 days ago
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    PALMONAShosur, tamil nadu, in
    Strategy & Planning Develop and execute monthly, quarterly, and annual performance marketing plans across Meta and Google platforms aligned to revenue goals. Own full-funnel strategies — from awaren...Show moreLast updated: 3 days ago
    • Promoted
    B2B Sales Specialist - Product & Growth

    B2B Sales Specialist - Product & Growth

    CreatoRainhosur, tamil nadu, in
    CreatoRain is a marketing B2B SaaS startup based in Atlanta, it leverages artificial intelligence to match e-commerce brands with the most relevant influencers to enhance their marketing effectiven...Show moreLast updated: 6 days ago
    • Promoted
    Performance Marketing - Stellar

    Performance Marketing - Stellar

    PixisBangalore, IN
    Pixis is a US based codeless technology company that develops accessible AI to empower brands to scale their performance marketing efforts and augment their decisionmaking seamlessly.Since its ince...Show moreLast updated: 25 days ago
    • Promoted
    Sales And Marketing Specialist

    Sales And Marketing Specialist

    ConfidentialBengaluru / Bangalore, India
    EON Elevators Pvt Ltd, a torch-bearer in the vertical transportation & mechatronics space is headquartered in Bangalore and operates in 7 States within India. The Company has just recently forayed i...Show moreLast updated: 30+ days ago
    • Promoted
    Customer Marketing Manager - Product Marketing, Digital Adoption, B2B SaaS (4+ years of experience)

    Customer Marketing Manager - Product Marketing, Digital Adoption, B2B SaaS (4+ years of experience)

    ConfidentialBengaluru / Bangalore, India
    Cisco Spaces – a cloud platform that turns buildings into smart spaces, is the fastest growing product in Cisco.We are helping users reimagine their buildings in a hybrid world by making them safer...Show moreLast updated: 8 days ago
    • Promoted
    Marketing Specialist

    Marketing Specialist

    ConfidentialBengaluru / Bangalore
    Based in Bangalore office, managing multiple projects and executing on campaign deliverables, such as emails, landing pages, and webinars within Account Engagement (Pardot) and ON24 platform.Work c...Show moreLast updated: 19 days ago
    • Promoted
    Performance Marketing

    Performance Marketing

    Pixishosur, tamil nadu, in
    Job Designation : Performance Marketing.Pixis is a US-based codeless technology company that develops accessible AI to empower brands to scale their performance marketing efforts and augment their d...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing Specialist

    Product Marketing Specialist

    ConfidentialBengaluru / Bangalore
    Your role entails crafting and implementing comprehensive marketing strategies that effectively convey the value proposition of our offerings to both internal stakeholders and external clients.Draw...Show moreLast updated: 20 days ago
    • Promoted
    Sales & Marketing Freelancer

    Sales & Marketing Freelancer

    Amogam.comhosur, tamil nadu, in
    The platform empowers families and promotes frugal strategies through shared resources.Embracing technology automation and efficient operations, Amogam. This is a part-time remote role for a Sales &...Show moreLast updated: 3 days ago
    • Promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    AerchainBengaluru, Karnataka, India
    This role serves as the connective tissue between.The three goals of Product Marketing are : .Be the voice of the product to the market, and voice of the market to the product.Generate and accelerate...Show moreLast updated: 30+ days ago
    • Promoted
    Product Marketing Specialist - Lead

    Product Marketing Specialist - Lead

    ConfidentialBengaluru / Bangalore
    Lead GTM strategy execution across product lifecycle stages.Translate features into narratives and create enablement content for field teams. Develop content assets like blogs, whitepapers, and comp...Show moreLast updated: 11 days ago
    • Promoted
    Growth and Marketing Lead

    Growth and Marketing Lead

    ConfidentialBengaluru / Bangalore
    Build Content Marketing Engine : .It is a new category product and content marketing serves as a vital pillar for us to reach top-of-the-funnel audiences for awareness. You would be responsible for ca...Show moreLast updated: 8 days ago
    • Promoted
    Performance Marketing Lead

    Performance Marketing Lead

    OLGA LLChosur, tamil nadu, in
    We are seeking a Performance Marketing Lead who can transform paid media investments into sustainable business outcomes.This is a leadership role for someone who can balance big-picture strategy wi...Show moreLast updated: 15 days ago
    • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    FirstClubhosur, tamil nadu, in
    We’re looking for a Performance Marketing Specialist to own and scale paid marketing.Plan, execute, and optimize paid campaigns across Google Ads, Meta, and other performance channels.Continuously ...Show moreLast updated: 17 days ago
    • Promoted
    Lead Customer Marketing Specialist

    Lead Customer Marketing Specialist

    ConfidentialBengaluru / Bangalore
    Lead global marketing analytics, performance measurement, and reporting for building automation business.Forecast marketing results, establish performance targets, and optimize investment decisions...Show moreLast updated: 25 days ago
    • Promoted
    Sr Customer Marketing Specialist

    Sr Customer Marketing Specialist

    ConfidentialBengaluru / Bangalore
    Execute and manage country-specific full-stack marketing plans and campaigns.Drive customer engagement and revenue through targeted performance-based marketing. Align local marketing strategies with...Show moreLast updated: 25 days ago