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Business Development Specialist

Business Development Specialist

Pulp StrategyDelhi, Republic Of India, IN
19 hours ago
Job description

About Pulp Strategy

Pulp Strategy is a full-stack digital agency and innovation powerhouse, building strategic Digital, MarTech and AI-powered solutions for enterprise and mid-market brands. Our proprietary platforms, including Channel Command™ , NeuroRank™ , Yukti AI , and Jaldi Engage™ , are transforming channel ecosystems, driving LLM SEO dominance, and automating demo-led conversions for B2B clients globally.

Role Overview

This is not a tele-calling or cold-calling role.

You will manage qualified inbound leads , run strategic discovery coordination, and ensure seamless proposal handovers by working closely with the Strategy team . The leads are pre-qualified through companies' campaigns, AI tools, demo workflows, and thought leadership efforts.

The goal : ensure funnel velocity , timely proposal coordination, and support high-value closures.

Key Responsibilities

Inbound Lead Qualification

  • Review and qualify inbound leads from marketing, website demos, LLM SEO flows, or founder networks
  • Score and prioritize leads using firmographics, urgency, and solution fit
  • Maintain hygiene in CRM (e.G., Zoho) with updated lead stages and notes

Discovery, Coordination & Proposal Handoff

  • Schedule and confirm discovery meetings with Strategy, Product, or Founder
  • Prepare internal briefs on each lead, industry, persona, past interactions, urgency
  • Coordinate with the Strategy team to prepare and dispatch tailored proposals, pitch decks, or demos. Or prepare commercial proposals
  • Track proposal follow-ups, next-step commitments, and secure feedback from clients
  • Lead Engagement & Communication

  • Maintain structured, professional communication with prospects via email, LinkedIn, and WhatsApp
  • Respond to queries with speed and clarity
  • Ensure all client-facing touchpoints are logged in CRM with accuracy
  • Funnel Reporting & Insights

  • Share weekly updates on :
  • o MQL to SQL conversion

    o Proposal tracking

    o Meeting-to-deal velocity

  • Flag delays, drop-offs, or red signals proactively to Business Head
  • Platform Familiarity (Training Provided)

  • Learn and be able to explain value of :
  • o NeuroRank™ (LLM SEO engine)

    o Channel Command™ (partner ecosystem automation)

    o Yukti AI (autonomous demo agent)

    o Jaldi Engage™ (AI-integrated WhatsApp CRM)

    o Digital and GTM Strategy

    Ideal Candidate Profile

  • 2–3 years of experience in inside sales or pre-sales in a B2B, MarTech, SaaS, or digital agency environment
  • Excellent communication, fluent in email, LinkedIn, and professional verbal interactions
  • Quick learner, eager to work on AI-led solutions and IP-based selling
  • High attention to detail, task tracking, and ownership of outcomes
  • Confident working with CXOs, marketing heads, and enterprise personas
  • Familiarity with CRM tools (HubSpot, Zoho, etc.) and funnel dashboards
  • What This Role Does Not Involve

  • ❌ No cold calling
  • ❌ No mass email campaigns
  • ❌ No aggressive tele-sales scripting
  • Compensation & Growth

  • Base CTC : + Performance Incentives : Based on revenue and deal close
  • Growth Path : Progression to Strategy, Pre-Sales Consultant, or Account Success Manager within 12–18 months
  • Work Culture & Environment

  • Fast-paced, entrepreneurial environment with direct access to founders
  • Innovation-led : You will learn frameworks that don’t exist in traditional agencies
  • Daily exposure to advanced AI tools, high-value deals, and CXO-level conversations
  • Location : Onsite – Delhi NCR

    Experience : 1–2 years in Inside Sales / Pre-Sales / SDR (inbound or consultative B2B)

    Reports To : Head – Business Strategy

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    Development Specialist • Delhi, Republic Of India, IN

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