Overview : We are looking for an experienced Amazon PPC Executive to join our Marketplace team. This role will manage and optimize our Amazon and other marketplace PPC campaigns to drive sales and improve ROI.
Responsibilities
- Manage and optimize PPC campaigns on Amazon and other marketplaces like Wayfair, Walmart.
- Conduct keyword research and optimize keyword lists and bids.
- Analyze campaign performance metrics and generate reports.
- Manage PPC budgets to maximize ROI.
- Conduct competitive analysis and stay updated on industry trends.
- Collaborate with the Marketplace team to ensure cohesive marketing strategies.
Qualifications
Bachelor's degree in Marketing, Business, or related field.3-4 years of experience in PPC management for Amazon and other marketplaces.Strong analytical skills and proficiency in Amazon Seller Central and advertising console.Excellent organizational and communication skills.Preferred Skills
Experience with e-commerce platforms and PPC advertising.Familiarity with SEO best practices for marketplace listings.Advanced Excel skills.Skills Required
Keyword Research, Excel, Competitive Analysis