Regional Marketing Manager - Industrial Machinery Manufacturing

We are urgently hiring for the position of Regional Marketing Manager (India & Subcontinent) for one of our leading Industrial Machinery Manufacturing client in Bangalore.

Position Details :

Company : One of the leading Industrial Machinery Manufacturing Company

Position : Regional Marketing Manager (India & Subcontinent)

Location : Bengaluru

Experience : Around 12-15 years of experience in brand building, product marketing experience, systems selling, including development and execution of integrated multi-discipline marketing communications programs.

Qualification : MBA (Preferred)

Salary : As per Company Norms

Summary :

The Regional Marketing Manager, India is a member of the Global Customer Experience team. The position reports to the Global Director Customer Experience and you will work closely with them to define, execute and measure impact of the marketing strategies and plans for the India and South-East Asia Region. This role will be a part of the India Leadership Team (ILT) responsible for building brand awareness and enabling higher market share in the region. This role requires a deep understanding of products, market dynamics, customer behavior, and competitor activity.

Key Responsibilities :

Strategic Planning & Execution :

• Develop and implement comprehensive marketing strategies aligned with business goals.
• Conduct market analysis to identify trends, opportunities, and competitive threats.
• Work with sales to create segment and channel strategies
• Define and manage marketing budgets and ROI tracking.

Brand Management :

Lead Generation & Campaigns :

Product Marketing :

Events & Promotions :

Market Intelligence :

Key Skills and Competencies :

(ref : iimjobs.com)