Social Media Strategist / Manager

Company : Ntwinkle Media

Location : Pune

Job Type : Full-time

Salary : ₹20,000 - ₹25,000 per month

About Ntwinkle Media :

Ntwinkle Media is a dynamic and creative digital media agency dedicated to crafting compelling stories and building strong brand presences. We work with a diverse range of clients to help them shine in the digital world. We're looking for a passionate and skilled individual to join our team as a Content Writer & Strategist.

The Role :

This is a key position where you will not only create high-quality content but also be responsible for the strategic vision behind it. You will blend creative writing with data-driven insights to develop and execute content strategies that achieve our clients' business goals. You'll have the creative freedom to brainstorm ideas and the strategic mindset to ensure they make a real impact.

Key Responsibilities :

• Develop and execute comprehensive content strategies across various digital platforms, including websites, blogs, and social media.
• Conduct keyword research, competitive analysis, and audience research to inform content decisions.
• Create compelling, well-researched, and engaging content, including captivating captions, blog posts, articles, and scripts for video reels.
• Plan, execute, and manage paid advertising campaigns on LinkedIn using LinkedIn Campaign Manager .
• Analyze and report on campaign performance using LinkedIn's native analytics tools and other platforms like Google Analytics .
• Strong knowledge of B2B / B2C marketing principles, lead generation, and the customer journey / sales funnel.
• Manage content calendars and ensure a consistent and timely content flow.
• Monitor content performance using analytics tools to measure success and inform future strategy.
• Stay up-to-date with the latest content trends, SEO best practices, and digital marketing tools.
• Collaborate with the marketing and design teams to ensure a cohesive brand voice and visual identity.

Who We're Looking For :

Application Process :

To ensure we find the perfect fit for our team, our selection process includes a practical assignment.