About ReraTracker
ReraTracker is a platform that helps home-buyers and investors verify RERA registrations, monitor project progress, check builder credentials, access documents and track complaints / state compliance across India. We’re hiring an SEO Specialist to grow organic visibility, improve on-site relevance and manage off-page authority.
Role summary
Hands-on SEO Specialist responsible for Audit, on-page & off-page optimisation, link building, content optimisation, traffic analysis and monthly reporting. You will recommend and document technical changes for the development team, run outreach campaigns, and own keyword / ranking performance reporting.
Key responsibilities
- Perform day-to-day SEO tasks across Analytical, Technical, On-Page and Off-Page areas.
- Execute link-building and outreach campaigns (guest posts, Forum, resource links, PR etc).
- Monitor organic traffic, rankings and user behaviour using GA4, Search Console and SEO tools.
- Produce clear, presentable ranking and performance reports on a regular cadence.
- Track and manage online reviews / reputation and local listings where applicable.
- Write and edit SEO content / briefs and optimise existing content for target keywords.
- Recommend technical fixes to developers with clear reproduction steps and acceptance criteria; validate fixes on staging / production.
- Create and optimise meta tags, headings, alt tags, XML sitemaps and internal linking.
- Stay up to date with Google algorithm changes and industry best practices.
- Optimize for AEO and GEO
Required skills & experience
3–4 years hands-on SEO experience (on-page, off-page & technical).Strong experience in link building and outreach.Proven SEO writing and content optimisation skills.Good working knowledge of HTML / basic web technologies.Expert use of Google Analytics (GA4) and Google Search Console.Familiarity with Webmaster Tools.Experience with SEO tools (Ahrefs / Semrush).Comfortable with ranking / reporting tools and building presentable SEO reports.Excellent organisation, project management and problem-solving skills.Strong written & verbal English communication.