E-commerce & Digital Promotions Manager
Merge online selling expertise with strategic digital marketing to drive visibility and enrollment for online programs. Craft customer journeys that convert and campaigns that deliver value! 🚀📋 Key Responsibility Areas (KRA) : 📦 E-commerce Management
- Manage and optimize product listings on platforms like Amazon, Flipkart, and Shopify.
- Oversee online store operations, order processing, inventory, and customer service.
- Monitor e-commerce analytics to improve conversion rates and user experience.
📈 Online Program Promotion
Strategize and execute digital campaigns to promote online training programs.Use targeted ads (Meta, Google, ) to drive course sign-ups and leads.Collaborate with content creators to develop lead magnets, webinars, and email funnels.📊 Performance & Analytics
Track KPIs such as traffic, CTR, CAC, and ROAS.Use tools like Google Analytics, Meta Business Suite, and CRM platforms.Provide weekly reports and optimize campaigns based on performance data.🤝 Collaboration & Growth
Work closely with training teams to understand course value propositions.Identify partnership or affiliate opportunities to expand reach.Coordinate with tech teams to ensure seamless user experience across funnels.