Talent.com
This job offer is not available in your country.
TISTEPS - Content Head

TISTEPS - Content Head

TI StepsChennai, India
30+ days ago
Job description

Data-driven Content Leader to spearhead our content strategy and execution across B2C and EdTech verticals. This role demands a deep understanding of consumer behaviour, learning journeys, and digital storytelling to drive engagement, brand authority, and conversions.

Key Responsibilities :

Strategy & Leadership

  • Define and lead the overall content strategy aligned with brand, marketing, and business goals.
  • Develop content frameworks for different stages of the user journey awareness, consideration, conversion, and retention.
  • Build and manage a high-performing content team including writers, editors, designers, and freelancers.

Content Creation & Management

  • Oversee creation of high-quality content including blogs, videos, infographics, email campaigns, landing pages, and course materials.
  • Ensure content is optimized for SEO, readability, and platform-specific best practices.
  • Collaborate with product, sales, and academic teams to align messaging and tone.
  • B2C & EdTech Focus

  • Craft compelling narratives that resonate with learners, parents, and educators.
  • Develop content that simplifies complex educational concepts and promotes learning outcomes.
  • Drive engagement through storytelling, testimonials, and interactive formats.
  • Performance & Optimization

  • Use analytics tools to track content performance and user engagement.
  • A / B test headlines, formats, and CTAs to improve conversion rates.
  • Continuously refine content based on feedback, trends, and performance data.
  • Brand & Voice

  • Maintain a consistent brand voice across all channels.
  • Ensure content reflects the company's mission, values, and educational philosophy.
  • Qualifications & Skills :

  • 7+ years of experience in content strategy, content marketing, or editorial leadership.
  • Proven track record in B2C and EdTech content creation and campaign success.
  • Strong understanding of SEO, content analytics, and digital marketing funnels.
  • Excellent storytelling, editing, and communication skills.
  • Experience managing teams and working cross-functionally.
  • Familiarity with tools like Google Analytics, SEMrush, HubSpot, WordPress, and LMS platforms.
  • What We Offer :

  • A mission-driven culture focused on impact and innovation.
  • Opportunity to shape the voice of a leading EdTech brand.
  • Collaborative environment with passionate educators and technologists.
  • Competitive salary, performance bonuses, and growth opportunities.
  • (ref : iimjobs.com)

    Create a job alert for this search

    Content • Chennai, India

    Related jobs
    • Promoted
    Head of Paid Media Manager – Google Ads | TikTok | Meta

    Head of Paid Media Manager – Google Ads | TikTok | Meta

    The SecondShaadiChennai, IN
    WPP is the world’s largest communications and marketing services group, present in over 100 countries.At WPP Media CA, we specialise in high-impact paid media campaigns, helping world-class brands ...Show moreLast updated: 6 days ago
    • Promoted
    AEM Content Author

    AEM Content Author

    TrantorChennai, IN
    We are looking for a Senior AEM Author with over 5 years of experience who is proficient in AEM authoring and Digital Asset Management (DAM). The candidate should have a strong understanding of SEO ...Show moreLast updated: 30+ days ago
    • Promoted
    Senior Media Buyer (Digital)

    Senior Media Buyer (Digital)

    Contrapunto BBDOChennai, IN
    Media Buyer with an Digital Advertising Agency.Major Roles & Responsibilities : .Responsible for the creation of the ad account. Responsible for the creation of the audiences .Responsible for setting ...Show moreLast updated: 8 days ago
    • Promoted
    Site Services- head

    Site Services- head

    Boldrocchi India Pvt LtdChennai, Tamil Nadu, India
    Individual Needed for Meeting Targets fixed by shareholders to achieve the Revenue, Collection and Receivables.Needs to ensure the growth of the company and adhere the policies set by HR.Required t...Show moreLast updated: 7 days ago
    • Promoted
    • New!
    Associate Expert - Content Solutions

    Associate Expert - Content Solutions

    282 KONE Elevator India P.Ltdchennai, India
    Technical Expert – Content Solutions is responsible for ensuring the stability, scalability, and continuous improvement of our enterprise content ecosystem—built on a modern CCMS platform.Candidate...Show moreLast updated: less than 1 hour ago
    • Promoted
    Technical Manager

    Technical Manager

    INVENTA Technologies Pvt Limited - Chennai INDIA (HQ)Tiruvallur, Tamil Nadu, India
    INVENTA Technologies Pvt Limited, established in 1989, focuses on R&D, design, and engineering in polymer materials.We have two business verticals : 1. Engineered Plastics compounding and 2.Sustaina...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    STEM Content Specialist (Toxicology)

    STEM Content Specialist (Toxicology)

    Clarivatechennai, India
    STEM Content Specialist in Toxicology.This is an amazing opportunity to work on MetaBase database supporting several products and services across Clarivate. The team consists of 15 people across Spa...Show moreLast updated: less than 1 hour ago
    • Promoted
    Content Development Specialist

    Content Development Specialist

    Avtar - Leaders in Workplace Culture & InclusionChennai, Tamil Nadu, India
    Develop high-quality, engaging content for inclusion-related workshops & presentations.Write original, expert-level articles on inclusion and workplace dynamics, that connect with a broad audience....Show moreLast updated: 8 days ago
    • Promoted
    Head of Sales

    Head of Sales

    AviateChennai, IN
    At Humantic AI, our mission is to humanize the internet.Our product is at the cutting-edge of AI, Psychology and large-scale data. We believe that we have an opportunity (and even a responsibility) ...Show moreLast updated: 16 days ago
    • Promoted
    TISTEPS - Head - Events - Offline & Online

    TISTEPS - Head - Events - Offline & Online

    TI StepsChennai, India
    Job Description - Head of Events (Offline & Online) Location : Chennai About Impacteers : Impacteers is a mission-driven organizatio...Show moreLast updated: 30+ days ago
    • Promoted
    Head of Web Development

    Head of Web Development

    MODELIAChennai, IN
    If ChatGPT and Zara had wild, beautiful, fashion-fueled AI sex, Modelia would be the baby.We are on a mission to change how the fashion industry connects with people through stunning visuals.Modeli...Show moreLast updated: 21 days ago
    • Promoted
    Content Creator – Mathematics

    Content Creator – Mathematics

    JoVEChennai, IN
    JoVE is the world-leading producer and provider of science video solutions with the mission to improve scientific research and education. Millions of scientists, educators and students use JoVE for ...Show moreLast updated: 25 days ago
    • Promoted
    • New!
    STEM Content Analyst

    STEM Content Analyst

    Clarivatechennai, India
    We are seeking a motivated Content Editor to join our talented Zoological Records (ZR) team in Chennai / Hyderabad.As a Content editor in the ZR team you will select, analyze and interpret, and summa...Show moreLast updated: less than 1 hour ago
    • Promoted
    Sales Head - Technology Solutions

    Sales Head - Technology Solutions

    Xtract.ioChennai, Tamil Nadu, India
    Our flagship platform, XDAS, building on our USP of managing unstructured data, delivers production-ready GenAI outcomes faster & better than any body else in the market to organizations across dom...Show moreLast updated: 7 days ago
    • Promoted
    Sr AEM Content Author

    Sr AEM Content Author

    TrantorChennai, IN
    We are looking for a Senior AEM Author with over 5 years of experience who is proficient in AEM authoring,and Digital Asset Management (DAM). The candidate should have a strong understanding of SEO,...Show moreLast updated: 30+ days ago
    • Promoted
    • New!
    Associate Expert - Content Solutions

    Associate Expert - Content Solutions

    KONEchennai, India
    Technical Expert – Content Solutions is responsible for ensuring the stability, scalability, and continuous improvement of our enterprise content ecosystem—built on a modern CCMS platform.Candidate...Show moreLast updated: less than 1 hour ago
    • Promoted
    • New!
    Senior Consultant, DPS Teamcenter

    Senior Consultant, DPS Teamcenter

    DanfossOragadam, India
    Configure, customize, and build Teamcenter solutions to meet business requirements.Collaborate with Business and Solution Architects to develop prototypes and implement quality solutions.Translate ...Show moreLast updated: less than 1 hour ago
    • Promoted
    Content Creator

    Content Creator

    Ecoholics - Largest Platform for EconomicsChennai, IN
    Academic Content Creator – Economics.Ecoholics is hiring an Academic Content Creator with a strong background in.The role involves creating MCQs, descriptive questions, study material, and social m...Show moreLast updated: 5 days ago