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Marketing Strategist

Marketing Strategist

ConfidentialGurugram, Gurgaon / Gurugram, India
5 days ago
Job description

Job Title : Marketing Strategist

Location : Sector 62, Gurgaon

Department : Marketing

Job Type : Full-time

Experience : 2 to 3 years of experience in the Marketing

Salary : 30,000 to 35,000 CTC

Apply Now : https : / / forms.gle / u5hdczjbbdxUkczEA

About Us :

At Enlog, we are redefining energy management with innovative technology that helps businesses and communities reduce energy waste and embrace sustainable practices. As a vibrant startup, we offer a dynamic work culture, meaningful learning experiences, and the opportunity to contribute to a greener planet.

About the Role :

We're looking for a creative, data-driven, and forward-thinking Marketing Strategist to join our growing team. In this role, you'll be responsible for developing and executing high-impact marketing strategies that drive brand awareness, generate quality leads, and boost ROI. You'll collaborate across departments to align campaigns with business goals and customer needs.

Key Responsibilities :

  • Design and implement end-to-end marketing strategies (digital & traditional) that support business objectives
  • Conduct thorough market research to identify trends, competitor strategies, and new opportunities
  • Plan and execute SEO & SEM strategies to improve website visibility and organic traffic
  • Manage and optimize paid campaigns across Google Ads and Meta Ads (Facebook & Instagram)
  • Drive lead generation efforts across multiple channels, focusing on quality over quantity
  • Analyze marketing data (campaign performance, web analytics, lead conversion, etc.) and use insights to optimize performance
  • Collaborate with content, design, and product teams to create impactful campaigns and assets
  • Stay up-to-date with the latest marketing trends and tools

Required Skills & Qualifications :

  • Proven experience as a Marketing Strategist or similar role
  • Hands-on experience with SEO & SEM tools (e.g., Google Analytics, SEMrush, Ahrefs, etc.)
  • Proficiency in managing Google Ads and Meta Ads platforms
  • Strong research and analytical skills
  • Solid understanding of lead generation funnels and performance marketing
  • Excellent communication, project management, and collaboration skills
  • Bachelor's degree in Marketing, Business, or related field (preferred)
  • Bonus Points :

  • Experience with email marketing tools and CRM systems
  • Knowledge of A / B testing and conversion rate optimization (CRO)
  • Previous work in B2B or SaaS environments
  • Skills Required

    Google Ads, Google Analytics, Sem, Seo

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    Marketing Strategist • Gurugram, Gurgaon / Gurugram, India

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