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Senior Vice President Marketing

Senior Vice President Marketing

Groupe VeritasMumbai, Maharashtra, India
2 days ago
Job description

Looking for candidate with Commodity chemical experience.

Trading experience will be added advantage

Key Responsibilities

1. Marketing Strategy & Execution (Approx. 50%)

  • Develop, implement, and evaluate the organization’s marketing strategy to enhance market presence and brand awareness.
  • Set sales growth targets and monitor progress against them.
  • Analyse industry trends, customer behaviour, and the competitive landscape to identify opportunities.
  • Ensure marketing initiatives are effectively executed across all platforms and channels.
  • Oversee regular market research and ensure findings are used to inform strategic decisions.
  • Build and maintain strong relationships with current and prospective customers.
  • Monitor customer satisfaction and implement improvements as needed.

2. Planning & Budgeting (Approx. 30%)

  • Define short- and long-term marketing goals and financial objectives.
  • Prepare and manage the marketing budget effectively, ensuring cost control and optimal resource allocation.
  • Propose marketing-related financial targets to the Chairman.
  • Identify and develop strategic profit centres for business growth.
  • Maintain marketing team manpower costs within approved limits.
  • 3. Organizational Strategy & Team Development (Approx. 20%)

  • Collaborate with management, procurement, logistics, and other departments to align marketing activities with organizational goals.
  • Ensure all marketing initiatives contribute to the overall health and growth of the organization.
  • Develop and maintain a forward-thinking and customer-focused marketing approach.
  • Build a high-performing marketing and sales team; ensure clear roles, responsibilities, and performance metrics.
  • Provide leadership, guidance, and training to team members for their professional development.
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