Product Marketing Communications Lead

Job Title : Team Member Product Communication

Objective of the job : To support our external communication strategy by creating impactful brand and product stories across media platforms, ensuring timely execution, audience engagement, and authentic representation through strong coordination and content planning.

Key Responsibility Area :

Execute Integrated Communication Plans.

Manage Product Lifecycle Communications.

Develop Brand-Aligned Content.

Coordinate Media and Channel Deliverables Collaborate Across Functions.

Manage Agency Coordination Assist in Reputation & Issue Management.

Plan and conduct Product Engagements including test rides

Preparation and participating in regular reporting and reviews.

Daily Media Monitoring and Coverage Tracking

Ensure timely rollout of product and brand communication across media platforms, maintaining consistency with business goals and audience expectations

Support creation and coordination of launch / test ride-related / product lifestyle related content and activities, ensuring effective communication.

Create engaging, platform-specific content that reflects brand values and connects with target audiences to enhance brand storytelling.

Manage media interactions, content calendars, and campaign timelines to ensure high-quality and consistent execution across all channels.

Engage in product-related activities and media events, including riding two wheelers, to support authentic and experiential storytelling.

Coordinate with PR and communication agencies to ensure brand-aligned execution and track campaign performance.

What You Bring :

Preferred Education : Graduation in journalism / mass communication or master’s in journalism or mass communication.

Relevant Experience : 3-6 Years

Why join Honda Motorcycle & Scooter India Pvt. Ltd

At HMSI you´ll have an outstanding opportunity where you will be getting chance to grow yourself in all aspects as an individual and as a team with team support. You´ll be joining a team full of diverse innovators.

Primary city : IMT Manesar (Gurgaon)

Job details : Permanent Opportunity